Programmatic Campaign Manager, Limassol, Cyprus
Job Summary
Our client is a fast-growing iGaming company. As it expands its Limassol Cyprus operation the company is looking for a skilled Programmatic Campaign Manager to lead its desktop-focused programmatic advertising efforts across major DSPs.
The successful candidate will manage campaigns across DV360 The Trade Desk and other platforms handling real-time bidding audience building and optimisation to drive efficient user acquisition at scale. The role calls for deep knowledge of the programmatic ecosystem and hands-on campaign management expertise.
- Plan execute and optimise programmatic display video and native campaigns with a focus on desktop inventory
- Manage campaigns across DSPs including DV360 The Trade Desk and other relevant platforms
- Develop bidding strategies frequency capping and budget allocation to maximise performance
- Build and manage audience segments using first-party data DMPs and third-party providers (contextual and behavioural targeting)
- Set up deal structures (PMP PG open exchange) and manage publisher relationships where applicable
- Monitor performance in real time conducting daily optimisations on bids creatives placements and targeting
- Ensure proper implementation of tracking pixels conversion tags and attribution frameworks
- Collaborate with creative teams to develop and test ad formats (display rich media video pre-rolls)
- Produce comprehensive reports on reach frequency viewability CTR CPA and ROAS
- Stay current with adtech developments (cookie deprecation contextual targeting identity solutions) and adjust strategy accordingly
- Ensure brand safety through verification tools (IAS DoubleVerify MOAT) and blocklists
- 35 years of hands-on programmatic campaign management experience
- Strong proficiency in DV360 and/or The Trade Desk (setup optimisation reporting)
- Deep understanding of the programmatic ecosystem: DSPs SSPs ad exchanges DMPs and ad servers
- Experience with contextual behavioural lookalike and retargeting audience strategies
- Solid knowledge of ad verification brand safety tools and viewability standards
- Experience managing programmatic budgets of $50K/month
- Strong analytical skills with experience in data analysis and performance reporting
- Familiarity with Google Campaign Manager (CM360) or similar ad-serving platforms
- Fluent written and spoken English
- A self-motivated approach comfortable operating independently under remote management
Nice to Have:
- Experience in iGaming sweepstakes or similarly regulated verticals
- Knowledge of CTV/OTT programmatic buying
- Experience with data clean rooms and privacy-compliant targeting
- Familiarity with DOOH (Digital Out-of-Home) programmatic
- A background in performance marketing with strict CPA/ROAS accountability
- Competitive salary based on experience and market benchmarks (Annual Salary Range: EUR 42000 - 66000 gross)
- A key role in a rapidly scaling company with a globally recognised product
- Direct collaboration with senior leadership and exposure to strategic decision-making
- Professional development opportunities and conference attendance
- A tight-knit culture that values ownership speed and impact
Interested If you meet the above requirements APPLY via Emerald Zebra - visit the link!