Professional Marketing Manager Andina
Job Summary
Relocation Assistance Offered Within Country
Job Number#173613 - Cali Valle del Cauca Colombia
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in more households than any other brand in the world making us a household name!
Join Colgate-Palmolive a caring innovative growth company reimagining a healthier future for people their pets and our planet. Guided by our core valuesCaring Inclusive and Courageouswe foster a culture that inspires our people to achieve common goals. Together lets build a brighter healthier future for all.
Role Summary:
The Professional Marketing Manager (Andina) is responsible for leading professional communication digital engagement and go-to-market strategies to drive dental professional recommendations and consumer conversion for the Oral Care portfolio across the Andean region. Acting as the strategic bridge between global & divisional guidelines and local commercial priorities this role orchestrates the development of specialized content omnichannel digital strategies (including CRM and influencer networks) and the execution of major dental conventions and KOL partnerships. Additionally the position drives demand generation through sampling and chair-to-sink pharmacy conversion initiatives while managing regional budgets and using analytics and AI to maximize growth opportunities
Key Responsibilities
Integrated Content & Detailing: Collaborate with global and local teams to adapt and develop high-quality regionally relevant detailing materials communication assets and commercial priorities for the field force.
Professional Digital Strategy & Influencer Management: Lead the professional digital ecosystem (websites CRM social media) in partnership with the IBE team while building and nurturing a network of digital dental influencers.
Strategic Amplification & Event Leadership: Drive internal and external communication for key professional initiatives managing end-to-end strategy and execution for major dental conventions scientific associations and KOL partnerships.
Demand Generation & Commercial Conversion: Design and execute initiatives to stimulate dentist recommendations overseeing sampling in-office branding and chair-to-sink programs (e.g. coupons advisor training) to drive pharmacy sales.
Budget Management & Competitive Intelligence: Secure and manage budgets for advertising and professional initiatives through leadership presentations while closely monitoring competitor activities and market dynamics.
Data Analytics & Innovation: Champion professional analytics capabilities to identify market growth opportunities using syndicated data while establishing the AI roadmap for the professional area.
Required Qualifications
Bachelors degree.
Minimum of 3 years of experience in marketing sales or a related field.
Proven experience in marketing strategy project management and agency leadership
Ability to effectively present information in one-on-one and varied-sized group situations to commercial and professional partners and other employees of the organization
Google Tools advanced management Excel intermediate to advanced knowledge of AI tool like Chatgpt or Gemini
Fluent Spanish and English
Prefered Qualifications
Advanced Education: Masters Degree in Marketing Digital or Business (concluded or in progress).
Industry Expertise: Specific experience in Professional or Pharmaceutical Marketing.
Digital Proficiency: Demonstrated experience in CRM social media tools and digital search platforms.
Our Commitment to Inclusion
Our journey begins with our peopledeveloping strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self is treated with respect and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion gender gender identity sexual orientation national origin ethnicity age disability marital status veteran status (United States positions) or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
#LI-Hybrid
Required Experience:
Manager
About Company
Descubra el Centro de información de cuidado bucal y dental de Colgate. El Centro de información de cuidado bucal y dental suministra información sobre salud dental, productos de salud bucal y mucho más. Enjuague bucal, crema dental, cepillo dental, cepillo de dientes eléctrico.