Content Strategy & Community Engagement Lead (North America)

At Motorola Solutions we believe that everything starts with our people. Were a global close-knit community united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people property and places. Our solutions foster the collaboration thats critical for safer communities safer schools safer hospitals safer businesses and ultimately safer nations. Connect with a career that matters and help us build a safer future.

Candidates MUST be based in Colombia Brazil or Mexico. Candidates open to work in a hybrid environment are preferred however we are open to review each case.

As the Content Strategy & Community Engagement Lead for North America you will design and execute always-on digital journeys and just-in-time adoption campaigns. You will bridge the gap between technical capability and operational outcomes. You will work closely with our Journey Mapping Strategist Product Managers and our Enablement Team to support educate and engage customers throughout their lifecycle. Your goal is to ensure value realization and retention from initial login to power-user status.

Responsibilities:

Strategic Marketing & Enablement Liaison:

• Cross-Functional Alignment: Serve as the connector between Customer Success Product Management User Training and Product Marketing teams to ensure all enablement adoption and retention content aligns with current product positioning and internal workflows.

• Outcome-Based Design: Ensure every piece of contentfrom webinars to emails to in-app guides is designed to lead the customer toward a specific measurable outcome.

Community Engagement:

• Community Engagement: Assist in developing strategies that help our customers engage with their communities to foster a sense of belonging and partnership through the use of our products.

• Trend Monitoring: Monitor trends in public engagement industry context and application adoption to pivot strategy based on what the data shows.

Campaign Architecture:

• Narrative Design: Design the narrative content pieces and messaging scripts used by the Customer Success team to fuel automated and scaled adoption journeys.

• The Roadmap: Develop a Good-Better-Best content framework that segments content by user maturity ensuring the right message reaches the right channel at the right time.

• In-App Strategy: Partner with Product Management to design and deploy in-app guides (Pendo) that drive product and/or feature level adoption.

#LI-DR2

• Experience: 5 years in Digital Marketing Content Strategy Product Marketing or Customer Communications teams (SaaS experience preferred).

• Experience working with engineering and implementation teams (after sales service) is highly desirable.

• Experience with analytics tools is required.

• Proactive adaptable and capable of partnering with teams to provide expertise and develop proposals from scratch.

• Valid US VISA

• English and Spanish fluency are required.

• Technical Proficiency: Hands-on experience with a digital campaign platform (HubSpot Eloqua or similar). Experience with Pendo (or similar in-app guidance tools) and Gainsight are highly preferred.

Preferred Skills:

• Safety technology product knowledge: Deep understanding of public safety technology

• Mission-Driven: A deep appreciation for the First Responder community and the ability to speak their language with authenticity and respect.

• Analytical Mindset: Comfortable using data to prove that storytelling is driving adoption and retention.

• Data-to-English Translation: The ability to take a plain-English business question (e.g. Which accounts are at risk) and build rescue strategies to bring those segments to health

• Technical Literacy is a plus: Familiarity with HTML/CSS for in-app messaging and an understanding of object relationships in SaaS data stacks will be fantastic.

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion or belief sex sexual orientation gender identity national origin disability veteran status or any other legally-protected characteristic.

We are proud of our people-first and community-focused culture empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If youd like to join our team but feel that you dont quite meet all of the preferred skills wed still love to hear why you think youd be a great addition to our team.