Product Marketing Manager

At Mitel you will have the opportunity to help businesses connect collaborate and provide better experiences for our customers. You will deliver valuable contributions in creating business success within our global organization utilizing your unique attributes skills and experience.

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Product Marketing at Mitel sits at the intersection of strategy and this role you will translate complex communications technologiesincluding hybrid cloud platforms mission-critical solutions industry-specific deployments and hardwareinto compelling messaging that resonates with IT decision-makers business leaders partners and customers across global markets.

You will own product marketing strategy and execution for assigned product lines or solution areas including positioning messaging go-to-market (GTM) planning launch execution and lifecycle marketing. Working closely with Product Management Engineering Sales Regional Marketing and external partners you will drive market differentiation product adoption and effective market positioning across more than 100 countries.

Messaging Positioning & Value Creation:

• Develop and own product positioning value propositions messaging frameworks and differentiation strategies for assigned product lines or solutions.

• Translate complex technical capabilities into clear buyer-relevant messaging for IT Directors CIOs business leaders and technical stakeholders.

• Ensure consistent messaging across all customer-facing partner-facing and internal communications.

• Create and adapt content across multiple formats including white papers solution briefs landing pages sales presentations video scripts PR materials and digital campaigns.

Launch & Go-to-Market Ownership:

• Own end-to-end go-to-market planning and execution for product launches across multiple regions.

• Develop launch strategies messaging audience segmentation channel approaches and success metrics.

• Build and manage integrated launch plans across Product Engineering Sales Enablement Regional Marketing and agency partners.

• Identify risks dependencies and gaps early and drive resolution to ensure successful launch execution.

• Ensure lifecycle marketing alignment post-launch including adoption upsell and retention messaging.

Cross-Functional Leadership:

• Act as the primary bridge between Product Management Engineering and Marketing to translate roadmaps and technical capabilities into market-ready messaging and campaigns.

• Partner with regional marketing teams across EMEA North America and APAC to ensure global strategies are effectively localized.

• Collaborate with Sales and Sales Enablement teams to develop market positioning objection-handling guidance and customer-facing enablement materials.

• Influence cross-functional stakeholders to align on messaging priorities and GTM execution plans.

Market Customer & Competitive Intelligence:

• Develop and maintain a strong understanding of the competitive landscape key market players and industry dynamics across enterprise communications and UCaaS markets.

• Monitor market trends industry developments and customer needs to identify opportunities risks and positioning strategies for Mitel.

• Gather and synthesize customer partner and sales feedback to refine positioning and identify market opportunities.

• Translate market insights into actionable positioning messaging and product marketing recommendations.

• Leverage competitive and market insights to support accurate positioning of Mitel and strengthen customer-facing messaging and sales enablement.

Pricing Packaging & Commercial Input:

• Contribute to pricing and packaging strategies through market customer and competitive insights.

• Support Product Management and Revenue teams in evaluating pricing models packaging structures and market positioning.

• Provide data-driven recommendations based on customer behavior win/loss analyses and market benchmarks.

Requirements:

• Proven ability to create clear persuasive and high-impact messaging for diverse audiences and channels.

• Experience translating technical product concepts into business-value narratives and customer-facing content.

• Strong storytelling editing and content-structuring skills.

• 58 years of experience in product marketing B2B marketing or go-to-market roles within a regional or global organization.

• Proven ownership of product positioning messaging and go-to-market execution.

• Experience supporting or leading complex product launches in enterprise technology environments.

• Experience leading cross-functional initiatives involving Product Engineering Sales and Marketing stakeholders.

• Ability to manage complex GTM programs with multiple dependencies timelines and global coordination requirements.

• Strong prioritization skills execution discipline and the ability to drive accountability without direct authority.

• Proven ability to influence senior stakeholders across Product Sales and Marketing functions.

• Strong collaboration skills in global matrixed environments.

• Ability to build alignment across diverse teams and geographies.

Additional Skills (Advantageous):

• Fluency in French or German.

• Product marketing experience including formal Product Marketing Manager (PMM) roles launch ownership or positioning work within a B2B technology environment.

• Telecommunications or UC industry experience including familiarity with enterprise communications cloud versus on-premises deployment models or contact center solutions.

What we offer

• Professional Growth in a Global Company

• Individual Career Path

• Talent Program

• E-Learning Hub

• Knowledge Sharing Programs and Trainings

• Mentor Support

• Flexible Working Hours

• Home Office

• 26 Paid Vacation Days

• 5 Wellness Fridays Vacation

• Medical Care including Dental Care Glasses etc.

• Referral Bonus

• Food Vouchers

• Multisport Card

• Store Discounts

• Team Buildings and Company Events

• Lounge and Game Areas

• Metro Station next to the Office

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For more information visit Why Mitelor follow us on LinkedIn here.

Mitel is committed to achieving workforce diversity and creating an inclusive working environment. Diversity makes sense for us for our customers and for our future. We value different perspectives skills and experiences and welcome applications from all sections of the community.