Marketing, Market Intelligence & Business Development Manager
Job Location:
Belo Horizonte - Brazil
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
Please submit your resume in English.
All new thinkers are welcome.We are looking for candidates who want to develop grow and dare to think new. Innovation is an important part of our DNA. If you appreciate an environment where you get to think new and constantly evolve you will thrive here.
About us.Epiroc is a global productivity partner for mining & construction customers and accelerates the transformation toward a sustainable society. With ground-breaking technology we develop and provide innovative and safe equipment such as drill rigs rock excavation and construction equipment and tools for surface and underground applications. We also offer world-class service and other aftermarket support as well as solutions for automation digitalization and electrification. Our global headquarters is based in Örebro Sweden and we have around 18000 passionate employees supporting and collaborating with customers in over 150 countries around the world. Learn more at .
We succeed in our core business because we are passionate innovators with courage to change.With collaboration and mutual confidence teams and individuals trust and support each others abilities to offer solutions. Together we lead the way to make mining and construction more sustainable.
Lead Epiroc Brazils Marketing strategy strengthening brand positioning driving demand generation and supporting sustainable business growth.
Act as a strategic partner to the Business Lines promoting marketing initiatives aligned with the companys commercial objectives market intelligence and customer experience.
Be responsible for the integrated management of branding events customer relationships campaigns product launches and market intelligence contributing to brand strengthening and business results.
- Develop and implement Epiroc Brazils Marketing strategy aligned with business priorities.
- Strengthen Epirocs brand positioning in the Brazilian market.
- Ensure brand identity consistency across all marketing initiatives.
- Support Business Lines in creating campaigns and actions focused on growth and opportunity generation.
- Plan and execute marketing campaigns aimed at demand generation and sales support.
- Identify market opportunities and trends relevant to the business.
- Support the launch of products technologies and solutions.
- Monitor the effectiveness of marketing initiatives and their impact on business results.
- Manage conduct and implement market research plans and studies.
- Execute queries in company databases (BPCS/ISIS etc.) and perform analyses to support decision-making.
- Compile and deliver business intelligence reports to end users on a regular basis.
- Provide integrated marketing analytics solutions between internal stakeholders and the market.
- Manage market intelligence activities to ensure business division results.
- Build strong relationships with colleagues and customers.
- Develop and monitor key performance indicators (KPIs).
- Manage the development of marketing strategies.
- Prepare analyses presentations and quantitative and qualitative statistical reports.
- Develop tools that facilitate daily organizational activities and management planning.
- Participate in the annual budget development process.
- Monitor industry trends competitors and market movements.
- Develop analyses and reports to support strategic and commercial decisions.
- Transform market information into actionable business insights.
- Track performance indicators and growth opportunities.
- Develop and coordinate digital campaigns and online marketing initiatives.
- Lead the production of content aimed at customers the market and commercial support.
- Monitor digital performance indicators and return on investment (ROI).
- Plan and coordinate the companys participation in trade shows exhibitions and strategic events.
- Lead customer relationship initiatives and brand experience activities.
- Ensure event execution is aligned with commercial and brand positioning objectives.
- Manage the Marketing budget.
- Lead suppliers agencies and external partners.
- Define and monitor marketing branding demand generation and event KPIs.
- Ensure compliance with Epirocs global guidelines and corporate policies.
- Comply with the Integrated Management System and Quality policies and documentation.
- Understand and adhere to the aspect impact hazard and risk assessment registers.
- Keep up to date with procedures and instructions applicable to daily activities.
- Bachelors degree in Marketing Business Administration Communications Engineering or related fields.
- Postgraduate degree or MBA will be considered an advantage.
- At least 10 years of overall experience in Marketing Market Intelligence Business Development Product Marketing or related functions preferably in industrial B2B mining heavy-equipment or construction sector companies.
- Advanced or fluent English is mandatory.
- Strategic mindset and results orientation.
- Strong analytical skills and data-driven decision-making.
- Ability to influence and collaborate with diverse stakeholders.
- Strong sense of ownership.
- Agility and discipline in execution.
- Customer focus and market development orientation.
- Excellent planning and organizational skills.
It all starts with people. The world needs metals and minerals for the energy transition and our cities and infrastructure must be developed to serve a growing population. To succeed we need to speed up the shift towards more sustainable mining and construction industries.
We at Epiroc accelerate this transformation together with customers and business partners in more than 150 countries by developing and providing innovative and safe equipment digital solutions and aftermarket support.
We believe all persons are entitled to equal opportunity.We encourage applications from all qualified persons including women visible minorities Indigenous Peoples and persons with disabilities.
We foster an inclusive culture where diversity isnt just a goal but a part of our values and way of working. This is how we do business for a sustainable future. Learn more at
Required Experience:
Manager
About Company
We are a leading global productivity partner for the mining and infrastructure industries. With cutting-edge technology, Epiroc develops and produces innovative, safe and sustainable drill rigs, rock excavation and construction equipment and tools.
