Marketing Manager
Sarajevo - Bosnia and Herzegovina
Job Summary
- Develop and execute a comprehensive marketing strategy.
- Conduct in-depth market research to understand target audiences in key markets.
- Define and articulate the brands unique value proposition and messaging across all channels.
- Create and manage engaging marketing campaigns including online and offline strategies (e.g. social media influencer marketing digital advertising public relations pop-up events).
- Develop and manage relationships with key partners including media outlets influencers and distributors.
- Oversee the production of all marketing materials (website social media content press releases advertising visuals etc.) ensuring brand consistency and quality.
- Manage the marketing budget effectively and measure the success of all campaigns analyzing data and providing regular reports to senior management.
- Collaborate with internal teams (design sales PR) to ensure seamless brand integration across all departments.
- Travel to international markets for business development event attendance and market research purposes.
- Minimum 4 years of experience in marketing with a proven track record of successful international campaign execution.
- Strong understanding of digital marketing best practices and emerging trends.
- Excellent communication presentation and negotiation skills.
- Creative and strategic thinker with a data-driven approach to decision-making.
- Proficiency in English (both written and spoken) is essential.
- International travel experience and cultural sensitivity are highly desirable.
- Willing to travel.
Required Skills:
Minimum 4 years of experience in marketing with a proven track record of successful international campaign execution. Strong understanding of digital marketing best practices and emerging trends. Excellent communication presentation and negotiation skills. Creative and strategic thinker with a data-driven approach to decision-making. Proficiency in English (both written and spoken) is essential. International travel experience and cultural sensitivity are highly desirable. Willing to travel.