When it comes to small and medium-sized businesses in the UAE no one has the vision, insights and knowledge of John Lincoln, Principal Partner, Digital IQ. Mr Lincoln after heading some top brand across the world has had a long affair with the corporate world and has for the past some years settled in the UAE.
In a conversation with Deepti Kaul, Mr Lincoln shares insights on what measures can bring the economy on track and what skills SMBs need to acquire in order to succeed. About Mr John Lincoln: Mr John has over 35 years of international digital and telecoms strategy, M&A, sales, marketing and operations experience in the USA, Europe, Japan, UAE, Saudi Arabia India and Malaysia and with shorter-term stints in Thailand and Brazil.
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