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Demand & ABM Marketing Manager (fmd)
Job Location:
Weekly Salary:
Posted:
17 September 2026 (Yesterday)
Posted:
Application Deadline:
15 December 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
What youll be working on
- Account-Based Marketing (ABM) Programs: Design and run 1:1 1:few and 1:many ABM programs for named target accounts. Own account tiering segmentation and personalisation strategy across the entire funnel. Define and maintain target account lists together with Sales leadership.
- Multi-Channel Demand Generation:Build multi-channel demand programs (email paid web outbound events) aligned to sales priorities and quarterly pipeline targets. Orchestrate touchpoints so every target account receives a coherent personalized journey rather than disconnected campaigns.
- Target Account Selection & Sales Alignment:Partner with Field Sales to select and prioritise accounts (dealers leasing and auction houses) for target markets agree engagement definitions handoff criteria and SLAs as well as run regular account-review and feedback loops with Sales.
- ABM & Outreach Tooling: Own the ABM and outreach stack account intelligence and targeting via Dealfront cold outreach sequences via SmartLead and account-based nurture flows in Salesforce Account Engagement. Keep segmentation suppression and personalisation logic clean and scalable.
- Paid & Digital ABM Channels:Work with Performance Marketing to run paid ABM channels (LinkedIn display retargeting) against your target account lists. Make sure to align audiences budgets and creative so paid amplifies the account programs instead of running in parallel.
- Personalized Content & Messaging:Collaborate with Product Marketing and the content team to develop account-specific messaging landing pages and assets as well as translate positioning into personalized decision-maker-relevant touchpoints.
- Measurement & Attribution:Own reporting for engaged accounts meetings booked and influenced pipeline from target accounts. Build dashboards and feedback loops that show what is (and isnt) working and inform the next wave of programmes.
- Lifecycle & Nurture Support: In coordination with the Demand Marketing Manager build and maintain nurture and re-engagement flows for target accounts; support lead scoring and routing so engaged accounts reach Sales at exactly the right moment.
What you bring
- 3 years of experience in demand generation ABM or growth/performance marketing ideally in a B2B SaaS or marketplace environment.
- Hands-on experience designing and running account-based marketing programs with measurable engagement and pipeline outcomes.
- Practical experience with Salesforce (CRM Account Engagement / Pardot) and marketing automation tools.
- Strong communication and presence and a solution-oriented mindset.
- Familiarity with ABM and outreach tooling (e.g. Dealfront SmartLead) is a clear plus.
- Strong analytical skills: funnel reporting engagement scoring and attribution basics etc. You do not work without data.
- A collaborative sales-aligned mindset: You enjoy sitting with Sales and building programs around real account priorities.
- Entrepreneurial mindset: You take ownership and drive results without waiting for permission. You have an independent precise and pragmatic work style.
- Excellent English skills - both written and spoken. German or additional European languages are a plus.
- University degree in marketing business administration or a related field or equivalent professional experience.
- A team player who rolls up their sleeves when the situation calls for it.
What we offer
- Ownership of AVILOOs account-based marketing and target-account demand programs a high-visibility function directly tied to pipeline and revenue.
- A dedicated program budget with a genuine ROI framework engaged accounts and influenced pipeline no vanity metrics.
- A direct reporting line to the Head of Growth Marketing and close daily collaboration with Sales leadership.
- A modern demand and ABM tech stack (Salesforce Account Engagement Dealfront SmartLead) and the mandate to shape it.
- An innovative performance- and team-oriented work environment where success is celebrated together even across borders.
- Creative freedom in a company that is set to grow its revenue significantly in the coming years.
- A workplace with a true start-up mentality flat hierarchies and fast decision-making.
- AI is at the core of how we work and how we think about the future of our processes. Were looking for people who are genuinely excited about that - not just comfortable using AI tools but interested in what becomes possible when you build around them.
- Reliable work-life balance personally guaranteed by the CEO.
- The minimum salary for this position is 3954gross/month in accordance with the Austrian IT Collective Agreement (full-time 38.5h/week). Actual compensation is based on qualifications and experience and exceeds the collective agreement minimum.
About us
AVILOO is the worlds leading EV battery data expert and has developed the worlds first independent State-of-Health test for electric vehicle batteries.
Since its founding in 2018 we have grown into the global market leader in independent EV battery diagnostics. With locations in Europe Asia Australia and the USA our clients include renowned testing organizations leasing companies vehicle dealers and automobile clubs.
We are a fast-growing tech company that values innovation collaboration and an entrepreneurial mindset. And thats exactly why we are looking for you who thinks ahead helps shape things and grows with us. If you prefer real conversations quick decisions and shared breaks youll fit right in.
We are not a company of buzzwords or fads. We stand for performance pragmatism and common sense with a dash of humour and genuine team energy. What counts here is what you can do and how you contribute.
We take care of our people. While performance is important to us we also ensure a good worklife balance. As a father of five I know that parents in particular need flexibility. I guarantee that flexibility to you! Dr. Marcus Berger CEO
Since its founding in 2018 we have grown into the global market leader in independent EV battery diagnostics. With locations in Europe Asia Australia and the USA our clients include renowned testing organizations leasing companies vehicle dealers and automobile clubs.
We are a fast-growing tech company that values innovation collaboration and an entrepreneurial mindset. And thats exactly why we are looking for you who thinks ahead helps shape things and grows with us. If you prefer real conversations quick decisions and shared breaks youll fit right in.
We are not a company of buzzwords or fads. We stand for performance pragmatism and common sense with a dash of humour and genuine team energy. What counts here is what you can do and how you contribute.
We take care of our people. While performance is important to us we also ensure a good worklife balance. As a father of five I know that parents in particular need flexibility. I guarantee that flexibility to you! Dr. Marcus Berger CEO
Sounds like you
Want to be right in the middle of it Then send us your application documents. We will get back to you reliably! We look forward to getting to know you!
AVILOO GmbH
IZ NÖ Süd Straße 16 Objekt 69 2355 Wiener Neudorf
Experience:
Manager
About Company
AVILOO is the world's leading EV battery data expert and has developed the world's first independent State-of-Health test for electric vehicle batteries.Since its founding in 2018, we have grown into the global market leader in independent EV battery diagnostics. With locations in Eur ... View more
