Marketing Coordinator

WHAT YOULL BE DOING

The Marketing Coordinator is responsible for coordinating the marketing initiatives for the company and collaborating with management and internal/outside Sales Teams to design/create print and webbased materials for a wide variety of projects execute web and digital media initiatives. Coordinate and assist with customer facing events. Market research segmentation studies and market product fitment exercises.

Requirements

ESSENTIAL FUNCTION

• Conducting market and product surveys competition and product analysis
• Assisting with promotional activities including developing and executing marketing campaigns and projects as well as coordinating with vendors for printing photography videography and promotional items
• Writing reports company brochures and similar documents as well as overseeing the development of related materials like brochures fact/specification sheets presentation handouts trade show graphics and promotional items
• Organizing and hosting presentations customer visits and attending trade shows to represent the companys brand and products
• Providing research for business presentations/meetings and assisting in all aspects of preparation for presentations and meetings on behalf of marketing
• Developing and presenting marketing presentations
• Implementing segmentation and targeting strategies for existing and new products ensuring personnel and vendors follow brand governance for all designed materials
• Maintaining/directing vendor(s) for the companys website and overseeing contractors promotion of the companys social media footprint through popular sites
• Assisting/supporting the Sales Team on various promotional projects and events as needed while working within defined budget goals
• Coordinating with vendors for printing photography videography and promotional item production
• Attending trade shows to represent the companys brand and products
• Ensuring personnel and vendors follow brand governance for all designed materials

EXPERIENCE REQUIRED

• Bachelors degree or equivalent work experience preferred
• 25 years of marketing and graphic design experience preferably in oil and gas industry
• Proficient in basic HTML WordPress and template web creation methods with advanced knowledge of Microsoft Office Suite and Adobe Creative Suite
• Strong verbal and written communication skills in English with proficiency in additional languages (Spanish Arabic or Chinese) are advantageous
• Excellent multitasking prioritization and adaptability in a fastpaced environment
• Quickly evaluates information identifies key issues and makes informed judgments
• Demonstrates unwavering commitment to high personal conduct standards
• Balances autonomy and collaboration effectively fostering a cooperative work culture

PHYSICAL REQUIREMENTS

• Ability to lift and carry heavy equipment and components up to 25 pounds
• Operate basic office equipment such as a keyboard mouse copier/printer/scanner
• Sit and/or standing for long periods of time up to 810 hours a day
• Walk/travel to production areas while wearing appropriate Personal Protection Equipment (PPE) at minimum includes safety glasses steel toe shoes/boots and a hard hat
• Ability to travel 5% or more within North America.

Remote Work :

No