Digital Marketing Specialist

1. Key Responsibilities:

Develop and implement robust digital marketing strategies aligned with overall business objectives.

Manage and optimize digital marketing campaigns across multiple channels including YouTube LinkedIn and affiliate platforms.

Analyze campaign performance metrics and optimize strategies for maximum ROI.

Create compelling and engaging content tailored to specific platforms and target audiences.

Monitor trends in digital marketing and incorporate innovative techniques to stay ahead of the curve.

Collaborate with crossfunctional teams including content creators designers and developers to ensure cohesive brand messaging and user experience.

Utilize datadriven insights to identify opportunities for growth and improvement.

Stay uptodate with industry best practices and emerging trends in digital marketing.

2. Qualifications:

Bachelors degree in Marketing or related field with specialization in Digital Marketing.

46 years of experience in digital marketing with a proven track record of managing large budgets (13 crore).

Expertise in managing digital marketing campaigns on platforms such as YouTube LinkedIn and affiliate networks.

Proficiency in analytics tools such as Google Analytics Adobe Analytics or similar platforms.

Strong understanding of SEO SEM social media marketing and email marketing

Excellent communication and interpersonal skills.

Ability to thrive in a fastpaced dynamic environment and manage multiple projects simultaneously.

Experience in retention marketing strategies would be a plus.

Remote Work :

No