Product Marketing Specialist

الرياض - السعودية

الراتب شهرياً: لم يكشف

تاريخ النشر: أمس

عدد الوظائف الشاغرة: 1 عدد الوظائف الشاغرة

سجل للتقديم

ملخص الوظيفة

Description

PetroApp is looking for a driven and strategic Product Marketing Specialist to own the positioning messaging and go-to-market strategy for our fleet and mobility products. Youll sit at the intersection of Product Sales and Marketing translating complex product capabilities into compelling narratives that drive acquisition adoption and retention.

This role is for someone who thrives in a fast-paced environment understands the Saudi B2B landscape and knows how to move the needle across the full product lifecycle.

What youll do:

Define positioning and ICP: Develop precise Ideal Customer Profiles and craft tailored value propositions that differentiate PetroApp from local competitors across key verticals.
Lead go-to-market execution: Own product launches end-to-end driving cross-functional alignment with Sales Product and Marketing teams and tracking performance against defined KPIs.
Enable the sales team: Build vertical-specific collateral including case studies for logistics and FMCG clients battlecards and objection-handling playbooks that accelerate deal velocity.
Drive lifecycle and retention: Map customer activation journeys design in-app nudge strategies and execute CRM-led campaigns to improve product stickiness and reduce churn.
Monitor the competitive landscape: Track the Saudi fintech and fuel station market systematically to surface pricing benchmarks whitespace opportunities and competitive threats.
Close the product-market fit loop: Build structured feedback mechanisms around pricing packaging and feature adoption to continuously sharpen our positioning.

Requirements

Education & Experience

Bachelors degree in Business Administration Marketing or a related field
46 years of experience in B2B and/or B2C product marketing

Technical Skills

Proficient in Microsoft Office Suite Slack and ERP systems
Hands-on experience with SEO tools and CRM platforms
Strong grasp of funnel optimization SaaS metrics and pricing strategy
Market research and data analysis capabilities
Business acumen in fintech or mobility sectors is a strong plus

Language

Proficient in Arabic & English

Behavioural Competencies

Quality-oriented with high attention to detail
Strong communicator who can influence across functions
Customer-focused mindset
Innovative thinker with adaptability in a dynamic environment
High numerical and analytical ability

Required Experience:

DescriptionPetroApp is looking for a driven and strategic Product Marketing Specialist to own the positioning messaging and go-to-market strategy for our fleet and mobility products. Youll sit at the intersection of Product Sales and Marketing translating complex product capabilities into compellin...

Description

This role is for someone who thrives in a fast-paced environment understands the Saudi B2B landscape and knows how to move the needle across the full product lifecycle.

What youll do:

Define positioning and ICP: Develop precise Ideal Customer Profiles and craft tailored value propositions that differentiate PetroApp from local competitors across key verticals.
Lead go-to-market execution: Own product launches end-to-end driving cross-functional alignment with Sales Product and Marketing teams and tracking performance against defined KPIs.
Enable the sales team: Build vertical-specific collateral including case studies for logistics and FMCG clients battlecards and objection-handling playbooks that accelerate deal velocity.
Drive lifecycle and retention: Map customer activation journeys design in-app nudge strategies and execute CRM-led campaigns to improve product stickiness and reduce churn.
Monitor the competitive landscape: Track the Saudi fintech and fuel station market systematically to surface pricing benchmarks whitespace opportunities and competitive threats.
Close the product-market fit loop: Build structured feedback mechanisms around pricing packaging and feature adoption to continuously sharpen our positioning.

Requirements

Education & Experience

Bachelors degree in Business Administration Marketing or a related field
46 years of experience in B2B and/or B2C product marketing

Technical Skills

Proficient in Microsoft Office Suite Slack and ERP systems
Hands-on experience with SEO tools and CRM platforms
Strong grasp of funnel optimization SaaS metrics and pricing strategy
Market research and data analysis capabilities
Business acumen in fintech or mobility sectors is a strong plus

Language

Proficient in Arabic & English

Behavioural Competencies

Quality-oriented with high attention to detail
Strong communicator who can influence across functions
Customer-focused mindset
Innovative thinker with adaptability in a dynamic environment
High numerical and analytical ability

Required Experience:

اعرض المزيد

المهارات المطلوبة

Sales Experience
التسويق
خدمة العملاء
مهارات التواصل
Military Experience
مبيعات التجزئة
Product Demos
دعم العملاء
إدارة المنتجات
تطوير المنتجات
اتحاد
Microscopy

قدم الآن

عن الشركة

PetroApp

"PetroApp is a global SaaS company grown in Saudi Arabia since 2018 and expanded into Egypt, Thailand, and Nigeria. We provide a software system that automates your fleet management, saves your resources, and helps with waste control, applying high-level standards of internal control ... اعرض المزيد

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