Growth and Performance Marketing Lead
ملخص الوظيفة
Job Description:
- Work with cross functional teams to establish growth strategies according to revenue goals.
- Create Manage and experiment with new user acquisition campaigns.
- Manage the relationship with external partners and agencies to ensure we drive traffic and conversions to the companys products.
- Coordinate with all digital channel partners in launching new campaigns and promoting new content on a regular basis
- Analyze data from published campaigns to monitor revenue performance and discover areas of improvement.
- Following market trends and actively responding to changes that could potentially impact campaign performance.
- Optimizing ongoing campaigns to make they are reaching their maximum performance
- Reporting performance on a weekly to monthly basis with tracking reports for all stakeholders involved.
Requirements
- Bachelors degree preferably in Marketing Business or Communication
- 7 to 10 years of experience in growth and performance marketing.
- 6 years of experience in performance marketing.
- experience and familiarity of App performance management.
- Good project management skills: ability to lead and collaborate with crossfunctional partners prioritize high impact activities and keep complex projects moving forward.
- Strong Background of Performance Marketing.
- Strong background in application performance conversions and installs.
- Strong knowledge of digital acquisition channels and reporting tools (Google Ads Google Analytics Meta Ads Adjust etc..
- Proven growth track record with samples and results of past campaigns.
- Fluency in both English and Arabic
- Outstanding written oral and organizational ability.
المهارات المطلوبة
عن الشركة
101-150 موظف
ArpuPlus is your gateway to the VAS world. We are the mobile VAS pioneer in the MENA region & emerging Markets with a wide range of products headquartered in Cairo. ARPUPLUS is an A15 subsidiary founded in 2003, operating with more than 200 talented employees serving in 15 offic ... اعرض المزيد