Digital Marketing Executive Temporary 6 month role

For this 6 month temporary role we are seeking a passionate and dynamic digital marketing executive with a track record in: 

• Leading and executing digital marketing campaigns for specific events / products and sector-specific campaigns
• Plan launch and manage end-to-end digital marketing campaigns across multiple platforms (Meta LinkedIn Google etc...) to promote various trade shows.
• Partner with sales project and marketing team to work out effective marketing campaigns that engage target audiences and deliver measurable results.
• Translate high-level marketing strategies into practical campaign metrics including acquisition engagement retention and brand awareness goals. Develop new initiatives to engage with established and new audience segments and support the growth of both existing and new brands in the event portfolio
• Develop content strategy with wider marketing and related teams (e.g. Creative) to define specific content customer experience and target journeys by channel and specific measurable goals to inform optimisation and ROI.
• Utilize marketing analytics and reporting tools such as Looker Studio Google Analytics 4 (GA4) and UTM tracking to monitor and optimize campaign performance. Ensure accurate campaign measurement through Google Tag Manager (GTM).
• Work with the analytics team and agencies to build weekly reports and suggest optmisation strategies
• Leverage audience insights to better target and create personalised marketing content that resonate with the right audience at the right time.
• Manage and optimise campaign budgets ensuring spend is aligned to key performance metrics.
• Champion a data-driven marketing culture using analytics to continuously refine campaign performance audience engagement and ROI.

Qualifications :

• Bachelors degree in Business Communications or Marketing or an equivalent combination of practical and relevant experience.
• Experience in leading/executing digital marketing campaigns including organic and paid campaigns for projects/events/products.
• Effective knowledge and experience in web channels social media web analytics emails marketing system database management systems.
• Excellent language proficiency in English; Ability to speak and write in Arabic is a bonus.
• Excellent verbal and written communications skills.
• Creative mind-set towards designing and content creation.
• Desire to develop skills and knowledge.
• Possess a knack for multi-tasking and take pride in flawless work.
• Dynamic team player.

Additional Information :

Please note this is a temporary role for 6 months.

We dont just accept difference we celebrate it.  We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit.  We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes please let us know. 

Remote Work :

No

Employment Type :

Contract