Paid Social Team Lead

Responsibilities

• Perform daily management of paid social media campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, and optimizations.
• Identify, research and determine best course of action to execute on clients marketing goals through paid social media opportunities
• Report on various client’s paid social media campaigns and understand what performed well and how campaigns can be optimized efficiently
• Help guide creative based on performance and results if required
• Monitor and proactively optimize on-going campaigns for various clients
• Assign work to your team of traffickers
• Coach your team on how to become better paid social campaign managers and teach them how to identify clients’ goals and work to achieve them.