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A Salesman must complete several tasks to close sales, meet sales quotas and create revenue for their employers. In reviewing several job listings for this profession, we found the following are among the core duties and responsibilities of a Salesman.
As one would expect, the main responsibility of a Salesman is to complete sales to consumers or clients. A Salesman must adequately explain his or her company’s products or services through presentations, brochures, videos and other materials. Salesman must apply persuasive methods as needed.
Build Sales Leads
Through referrals, business directories and even cold calling, Salesmen must create sales leads in order to pursue new clients. Salesmen also follow up on sales leads that might be generated by other employees or departments within the company.
Maintain Sales Accounts
Customer satisfaction and retention are important aspects of a Salesman’s responsibilities. Salesmen must regularly call or visit existing clients to ensure that they are still happy with using the product or services and to explain new products and services as they are made available.
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