Product Marketing Engineer

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About the Client

Our group is a leading manufacturing company in the field of security locking systems and door accessories. Being a locally trusted market leader and a strong brand with expanding regional and global footprint we are continually committed to making each and every one of our customers know that through us safety is found. Our mission is to give you the power to protect what matters as we believe that everyone and everything of value deserves to be kept secure without compromise. Our group offers a wide multitier portfolio for all security and installation requirements customizable for any application or finish. With a rich history of 75 years of experience we have been successfully securing millions of homes and businesses in Egypt and worldwide with specific focus on residential administrative and commercial sectors touristic and educational entities airports and high security establishments.

Job Title
Product Marketing Manager Engineer

Job Summary

We are looking for a strategic and dynamic Product Marketing Manager Engineer to lead the gotomarket (GTM) strategy and drive the success of our products in the market. You will be responsible for positioning messaging competitive analysis product launches sales enablement and customer insights to ensure our offerings stand out and resonate with the target audience.

Job Responsibilities

Develop and execute product positioning messaging and value propositions that resonate with target audiences.
Plan and lead product launches collaborating with Product Management Sales and Marketing teams to drive awareness and adoption.
Conduct market research and competitive analysis to identify trends customer needs and positioning opportunities.
Create sales enablement materials including battle cards presentations case studies and product guides to support the sales process.
Own the creation of marketing assets like datasheets whitepapers web content and promotional campaigns.
Collaborate with the Demand Generation team to develop campaigns that drive product interest adoption and revenue.
Serve as the internal and external evangelist for the product occasionally working directly with customers partners and prospects.
Analyze product performance customer feedback and market trends to inform product enhancements and marketing strategies.
Work closely with Product Management to align on product roadmap priorities based on market demand.


Key Requirements

• Bachelors degree in Engineering (Mechatronics or Electromechanical is preferred).
  
• 6 10 years of experience in the same role.
  

Strong understanding of market research positioning messaging and gotomarket strategy.
Excellent communication skills both verbal and written with the ability to translate technical features into clear customer benefits.
Proven experience with crossfunctional collaboration between product sales and marketing teams.
Analytical mindset with the ability to leverage data to make decisions.
Experience in B2B or B2C marketing (depending on your companys focus).

Working Conditions

• Fulltime onsite role
  
• 2 days off
  
• Very attractive package