Senior Application Consultant

Job Description:

We are seeking a talented and motivated Campaign Developer with strong Salesforce Marketing Cloud expertise to join our dynamic this role youll play a key part in helping clients create highly personalized data-driven customer journeys and CRM campaigns. Collaborating with marketing teams data specialists and designers youll develop implement and optimize multi-channel campaigns within the Salesforce ecosystem that drive customer engagement and business growth. Youll primarily work with Salesforce Marketing Cloud including Journey Builder Automation Studio Email Studio and Data Extensions.

Key Responsibilities:

Campaign Development: Design build and implement automated customer journeys and CRM campaigns within Salesforce Marketing Cloud that deliver impactful results.

Execution & Optimization: Execute campaigns monitor performance and continuously optimize workflows segmentation and personalization to maximize efficiency and effectiveness.

Testing & Troubleshooting: Conduct comprehensive testing manage quality control troubleshoot technical and data-related issues and refine processes to ensure seamless campaign delivery.

Collaboration: Partner with cross-functional teams including strategists analysts developers and designers to ensure campaigns meet client expectations and are delivered to the highest standards.

Continuous Improvement: Stay up to date with Salesforce Marketing Cloud capabilities releases and best practices incorporating new techniques and technologies to improve campaign automation and performance.

Requirements

• Proven experience as a Campaign Developer CRM Developer or Campaign Engineer with hands-on Salesforce Marketing Cloud experience.
• Strong understanding of SQL HTML JavaScript and AMPscript to support campaign development personalization and automation workflows.
• Experience working with Salesforce Marketing Cloud tools such as Journey Builder Automation Studio Email Studio and Data Extensions.
• Strong knowledge of CRM and marketing automation concepts including segmentation customer journeys and data integration within Salesforce environments.
• Excellent analytical skills with a problem-solving mindset to troubleshoot and optimize campaigns.
• Strong attention to detail with a focus on delivering high-quality campaign execution.
• Strong communication skills with the ability to collaborate effectively with cross-functional teams and clearly present ideas and results.

What We Offer:

• An international working environment with colleagues from around the world.

• A challenging position at a successful company in a growing market.

• Plenty of time for fun activities at work includingfoosball table tennis themed meetings parties and more.

• 3 extra days off (yes at Merkle we take your well-being very seriously) - in addition to 25 annual vacation days there are 3 Well-being Days.

• 2 Social Impact Days - you can volunteer for a charity of your choice.

• Extensive learning and development opportunities including a wide range of personal and online training.

• A hybrid work model with 2-3 days in the office and the rest working from home.

• A competitive salary and excellent secondary benefits.

Company Description

Merkle a dentsu company powers the experience economy. For more than 35 years weve put people at the heart of digital business transformation. As the worlds only integrated experience consultancy with deep roots in data science and business performance Merkle delivers holistic end-to-end experiences that drive growth engagement and loyalty.

Merkles expertise has earned recognition as a Leader by top industry analyst firms in digital transformation commerce experience design engineering and technology integration digital marketing data science CRM and loyalty and customer data management.

With more than 16000 employees globally Merkle operates across 30 countries in the Americas EMEA and APAC Denmark we have over 300 talented colleagues working from offices in Copenhagen and Aarhus.

For more information visit.

Inclusion and Diversity:

At Merkle we believe in the power of diversity. Wewelcome all applications regardless of age disability gender reassignment marital or civil partner status pregnancy or maternity race colour nationality ethnic or national origin religion or belief sex or sexual orientation.

Contact:
We look forward to receiving your application for any questions please contact the TA in charge of this role: David Ryall Senior Talent Acquisition Partner EMEA NE by email at: EMEA NE. #LI-MERKLE #LI-Hybrid #LI-DR2

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