Marketing Manager - Singapore Vet Show

WHO WE ARE:

CloserStill Media run over 80 market leading business exhibitions in the learning healthcare technology and veterinary sectors with events in Asia UK Europe and USA.

Our portfolio includes some of the fastest growing and often awardwinning events including the Singapore Vet Show Cloud Expo Asia Data Centre World eCommerce ExpoLearning Technologies andDevLearn.

We are the envy of the events sector with over 60 major industry awards including The Sunday Times Top 100 Best Companies to work for three years in a row inand 2020!

We have exciting growth plans over the next two to three years and are looking for ambitious and motivated people to join our awardwinning teams.

WHO WE ARE LOOKING FOR:

CloserStill Media (CSM) is looking for an experienced Marketing Manager to deliver creative multichannel marketing campaigns for the Singapore Vet Show.

If you enjoy working in a fastpaced environment where there is opportunity to grow then this would be a great position for you.

THE ROLE:

• As the marketing lead of the Singapore Vet Show and working together with the Conference team and the Event Director develop and implement the shows marketing strategy positioning of its key messages and product strategy.
• Execute the marketing campaign(s) and report on effectiveness and results ensuring all elements achieve required performance criteria.
• Manage the creative/design process for marketing material. This includes the update and development of existing materials plus the creation of new material in line with the marketing strategy.
• Work in partnership with the Conference team develop and align the content and marketing strategy with regular checkpoints throughout the campaign.
• Work with the sales team to create sales campaigns focused on both new client growth and increased client retention. This includes messaging to drive revenue across all products such as digital sponsorships and future revenue opportunities.
• Regularly review marketing plan response rates/KPIs attendee demographics and industry best practices to ensure marketing efforts are effective and successful making recommendations and adjustments as appropriate.
• Database management list management and development with the support of business intelligence and data teams.
• Provide accurate and timely reporting of key marketing statistics and forecasts.
• Manage marketing budgets purchase orders and liaise with Finance on reporting requirements.
• Responsible for the formation execution and management of the products digital marketing efforts including SEO/SEM and PPC strategies and social media.
• Oversee and execute community building and social media strategies that drive engagement interaction brand affinity and could improve the audience experience.
• Develop and manage projects and team members including delegating tasks reviewing team member work adhering closely to deadlines and to budget developing and revising ideas and implementing projects.
• Source and manage vendors appointed for outsourced work (e.g. creative work agents etc).
• As a line manager of delegate sales provide guidance and mentorship to achieve delegate sales KPI.

ABOUT YOU:

• Experienced B2B Marketing Manager
• Experience working with a variety of stakeholders including CLevel
• Experience working with and segmenting data
• Experience contributing to the development of marketing plans and digital campaigns
• Strong time and project management skills demonstrating a high level of attention to detail when planning and briefing in work
• Excellent written and verbal communication skills
• Good understanding of the fundamentals of digital marketing including SEO PPC Google Ad words banner ads and retargeting campaigns to drive website traffic engagement and lead generation and mobile apps
• Strong IT skills and systems management (e.g. experience working with CRM and CMS platforms databases email marketing and marketing automation software)

DIVERSITY AND INCLUSION:

CloserStill Media embrace diversity in all its forms and are committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation.

We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age ethnicity religion or beliefs sexual orientation gender identity family or parental status or disability status.

WORK LOCATION:

This role is based in Singapore.

PERSONAL DATA CONSENT:

The information you provide in your job application will be used and processed by or on behalf of CSM for purposes related to your registration of interest in current or future employment with CSM and for the processing of your application for employment.

We will collect and use the personal data that you have supplied to facilitate the processing of your application for employment purposes. We will use personal information such as telephone number and/or email address to contact you on job opportunities. Please note that the information you provide may be used by a third party to enable us to process your application. These third parties may be located outside of Singapore to carry out some of the processing and administrative functions for CSM and would be under duty of care to maintain the appropriate levels or security and confidentiality and only use the information as instructed by CSM.

The personal data held by CSM relating to the applicants will be kept strictly confidential. CSM may collect information through other sources for processing and evaluating your application for employment. If your application is successful the information will be used in the administration of your employment. CSM may provide and/or transfer such data whether in Singapore or outside of Singapore to (i) any other departments within CSM or if necessary with Government agencies; (ii) any third party service provider who provides administrative data processing computer or other services to CSM.

As part of assessing your suitability to work with CSM we may use your information to conduct reference checks in accordance with CSMs HR Policy.

If your application is unsuccessful CSM may retain and use the information to deal with any matter which may arise in connection with your application for purposes of contacting you in connection with ongoing recruitment opportunities as well as for data analysis and business purposes. If you do not wish to be considered for positions in CSM other than that you have applied for please write in to

By submitting this job application you consent and agree to your data being used in conjunction with the recruitment and employment purposes at CSM. In order to maximise your opportunities to work with CSM you are encouraged to keep the information provided to us up to date at all times. You are responsible for ensuring that the personal data is correct and true. You also have the option to withdraw your consent anytime.