Marketing Manager

WE ARE HIRING A MARKETING MANAGER

Are you ready to join the worlds premier MarTech solution

TLC has become THE global MarTech solution to reward consumer behaviour with experiences. Now operating from 14 worldwide hubs the TLC Platform connects millions of consumers with over 150000 experience reward venues. We trust in decades of proprietary data to ensure we offer the right experience to every individual.

At TLC we know that experiences make life more rewarding!

We are looking for innovative passionate and caring people to join our team and help us continue to build our success story!

Job summary

This role is an integral part of the TLC new business formula. The Marketing Managers are responsible for the very first contact clients have with the TLC brand. They have a very exciting role helping influence the very first spark of contact whether thats through email campaigns when finding us on Google or reading about TLCs latest promotion.

Were looking for a commercial marketer who can identify new business opportunities and create award winning B2B campaigns to get TLC in the room with the worlds biggest brands.

There are three key functions of this role: lead generation (measured in qualified meetings) reputation and brand management and reporting and data management.

Lead Generation

Building an integrated B2B marketing plan across on and offline channels based on internal and external insights to generate inbound leads

Multichannel activity to include email marketing content writing Direct Mail SEO Social Media PR website analytics and events

Management of the marketing CRM system (Microsoft Dynamics) to build integrate customer journeys for a fluid and impactful marketing campaign.

Working closely with the sales team allocating leads and following through the entire process to ensure lead to meeting and opportunity is established

Writing insightful creative briefs to create campaigns

Part management of the telemarketing team (joint responsibility with business director) driving conversions from lead to meeting

Tracking successes learnings and ROI on all campaigns

Motivating the telemarketing and sales team to follow key initiatives

Being the global share point for the sales team sharing best practice updating them on opportunities from our global pipeline and creating marketing campaigns to help open doors

Ensuring the sales team have the global tools they need at each stage of the sales process

Reputation and brand management

Managing the TLC Marketing local website including creation of content and generating traffic

Enter awards thinking strategically about what we enter and which awards have the most value for clients

Making sure were a member of all relevant associations and that were making the most out of our membership benefits

Building journalist relationships get TLC in the press!

Monitor maintain and raise brand standards across everything that leaves the building

Implement changes from Group regarding new sales materials

Ensure every piece of communication is both on brand and to the highest quality possible

Report issues and quality failings to the MD with a plan on how to rectify

Data and reporting

Management of the client and customer database ensure quality data already in existence cleansing of the data where appropriate and using our own data to our advantage for all marketing campaigns

Reporting of the entire marketing function on a monthly and quarterly basis to the local board

Skills and qualifications

B2B marketing experience

Experience working in a sales environment

Experience in content writing

CRM management experience

Multichannel experience (understanding of enewsletters SEO PR)

Proactive multitasking

Budget management experience

Attitudes

Independent thinker

Confident working with all levels of seniority within the business

Motivated enthusiastic and has a positive attitude to work

Proactive and seeks to make improvements

Approachable able to inspire confidence

Professional at all times

Heres what weve got to offer:

• Dynamic & collaborative team
• Creative work environment
• Career progression and upskilling opportunities
• Weekly Happy Hour
• TLC Wellness
• Global Clients & Team exposure
• TLC Fun Club & Social Calendar (known to include pizza deliveries!)
• TLC Gives Back Charity partner/off site days.
• The Frankies Our very own awards/staff recognition event.

Being a peopleled business we hire upon values and believe that our people are what make the beloved TLC culture so unique.

At TLC we aim to create a world within the world that is free from prejudice bias and inequity.

A world where diversity is valued and celebrated and where we work hard to ensure all our wonderful people are given equal opportunity to succeed.

If you are ready to be part of the TLC Worldwide success story click to apply today!

We look forward to seeing your application!