Group Marketing Mang....
Group Marketing Manger
Posted on :
04-01-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2433319
Key Duties & Responsibilities
Devise and implement the overall sales and marketing plan for the resorts and actively monitor its progress in terms of achieving KPI s budgets and revenues
Liaise with the General Managers in adopting price strategies across the resorts.
Buildon and develop relationships with our current clients.
Analyse current markets and identify new markets and potential clients.
Organise and conduct site inspections and familiarization trips in conjunction with the Resort team.
Manage the number and performance of third party and promotional websites and liaise with providers in ensuring optimisation of the companies online position.
Proactively monitor the companies profile on the various social media platforms and ensure appropriate responses are posted in a timely fashion.
Over time create and develop a Digital Strategy/Team in creating and managing the content of the companies websites and various online platforms.
Develop and agree departmental sales plans and communicate them clearly to all parties.
Manage all promotional collateral from copyright through to design and print and ensure that it is in line with the companies branding.
Ensure in house promotional material is current effective and supports any new sales and marketing promotions.
Manage the guest database and ensure that client s details are accurate and up to date.
Ensure that all client correspondence is tracked and recorded including quotations and contracts.
Represent the companies at consumer trade fairs event promotions and tourism events both at local and national level when necessary.
Organise on and offsite client entertainment when necessary.
Maintain the highest standards of professional conduct at all times when dealing with clients guests etc.
Submit weekly monthly quarterly and yearly Sales & Marketing activity reports of the various companies to the General Group Manager and Directors. Knowledge Skills and Abilities Required
Constant presence on all Digital Platforms of the companies
Development and maintenance of Partnerships with corporate bodies
Requirements
BSc in Marketing Public Relations or a closely related field
Experience in Marketing and Sales presentations
Knowledge of hospitality industry and leisure locations ecospace.
Must be computer literate.
Minimum of 3 years experience of a similar role within the hospitality industry.
High level of customer focus and understanding.
Ambitious creative and the ability to influence decisions.
Strong understanding of digital marketing including web analytics metrics and tools.
Articulate confident communicator at all levels both with colleagues and clients.
Commercially focused ability to analyse market data and be results driven.
Must be a selfstarter with the ability to work with others.
Able to design and compose publications or contents.
Experience in Marketing and Sales presentations Knowledge of hospitality industry and leisure locations eco-space. Must be computer literate. Minimum of 3 years experience of a similar role within the hospitality industry. High level of customer focus and understanding. Ambitious, creative and the ability to influence decisions. Strong understanding of digital marketing including web analytics metrics and tools. Articulate, confident communicator at all levels both with colleagues and clients. Commercially focused, ability to analyse market data and be results driven. Must be a self-starter with the ability to work with others. Able to design and compose publications or contents.
Employment Type
Full Time
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