Fashion Content Curator

As the Fashion Content Curator you will work closely with the Creative Directors Head of Digital and wider Digital Team to create brand toolkits to ensure consistent onbrand content is always created.

You will be passionate about creative storytelling and writing impactful and distinctive copy to constantly evolve the way we connect with our customers and Rat & Boa community.

You will be responsible to plan coordinate and revise material for publication across our social platforms and website. From concept creation to delivery the ideal candidate will be an extremely talented creative producer with strong skills on budgets and planning with a lux creative eye to implement our plan. You will also have project management & Art Direction skills.

An ideas person that can immerse themselves in the brands digital world creating engaging individualistic copy and content across all touch points driving and developing brand awareness from a unique point of view.

Tasks

Content Creation:

• Ensure a supply of highquality engaging content and copy that is able to maintain the publishing schedule of the weekly journal website and all other social platforms.
• Write persuasive and engaging copy for fashionrelated content including product descriptions journal interviews social media captions website copy marketing materials and promotional campaigns.
• Develop content that aligns with the brands unique tone of voice and target audience.
• Conduct thorough research on fashion trends industry news and brandspecific information to ensure accurate and uptodate content.

Editing and Proofreading:

• Review and edit fashionrelated content for grammar punctuation spelling clarity consistency and adherence to brand guidelines.
• Ensure that all written materials maintain a high standard of quality and are errorfree.
• Work closely with our Social Media Manager to ensure seamless integration of written content with visual elements.

Brand Consistency:

• Maintain consistency in brand messaging and tone across various channels and platforms.
• Collaborate with the marketing and creative teams to develop and refine brand guidelines style guides and editorial standards.
• Ensure all written content adheres to the brands identity values and guidelines.

Trend Analysis and Research:

• Stay updated on the latest fashion trends industry news and consumer insights.
• Conduct market research and competitor analysis to identify opportunities and best practices.
• Apply knowledge of fashion trends and consumer preferences to create relevant and compelling content.

Collaboration and Communication:

• Work closely with crossfunctional teams such as marketing design and social media to develop cohesive campaigns and initiatives.
• Collaborate with designers photographers and other creative professionals to align written content with visual elements.
• Communicate effectively with stakeholders to understand project requirements and objectives.

Requirements

• Bachelors degree in Journalism English Communication Fashion or a related field.
• Proven experience as a fashion copywriter or editor preferably in the fashion industry.
• Excellent written and verbal communication skills with a keen eye for detail.
• Strong understanding of fashion industry trends terminology and consumer behaviour.
• Proficiency in using content management systems (CMS) editing tools and style guides.
• Familiarity with SEO principles and best practices for optimising content.
• Ability to work in a fastpaced environment and meet deadlines.
• Creativity and ability to think outside the box to develop fresh and innovative content.
• Strong organisational skills and ability to manage multiple projects simultaneously.

Benefits

Generous Holiday package