Executive - Copywriter

• Ideate and write long form copies for blogs and other means of communication as and when needed.
• Create content for existing products to help communicate products USPs and RTBs effectively across digital and retail space.
• Coordinate with the design team and other stakeholders for creatives content and brief requirements.
• QC brands existing product listings and ensure timely content update and upload across marketplaces and websites.
• Maintain and update content related trackers from time to time as needed.
• Do competitive analysis for brand campaigns product listings and CRM from time to time across national and international beauty brands.
• Should be able to conduct market research to get more details on brand presence and competitors.
• Should be open to travel for certain college and other events wherever the brand participates or needs brands representatives as and when needed.

content writing,blogs,campaigns,communication,competitive analysis,market research