Responsibilities:
Identify target audience and grow our email list
Design and implement direct email marketing campaigns
Proofread emails for clarity grammar and spelling
Ensure mobilefriendly email templates
Write newsletters including all company updates
Upgrade our email templates using graphics personalization and advanced features
Ensure prompt and accurate communication with clients via email to minimize unsubscribes
Create email databases for lead generation
Analyze campaign performance and suggest improvements
Report on sales revenue generated from email marketing efforts
Ensure emails follow industry policies and best practices
Requirements and skills
- Proven work experience as an Email marketing
- Hands on experience with HTML and content management systems
- Proficiency in marketing automation technology
- Familiarity with analytical and database tools
- Excellent written communication and copywriting skills
- Strong project management skills
- An ability to work under tight deadlines
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