Digital Markting Lead

• Lead and mentor a team of 10 digital marketing professionals fostering a collaborative and highperforming work environment.
• Provide guidance and support in the execution of digital marketing campaigns ensuring alignment with organizational goals.

• Develop and implement comprehensive digital marketing strategies to enhance brand presence and achieve business objectives.
• Stay abreast of industry trends and emerging technologies to incorporate innovative approaches into our digital marketing initiatives.

• Oversee the planning execution and optimization of digital marketing campaigns across various channels ensuring timely delivery and meeting performance targets.
• Analyze campaign performance data to derive actionable insights for continuous improvement.

• Manage and allocate digital marketing budgets effectivelyto maximize ROI and achieve campaign objectives.

• Collaborate with crossfunctional teams including sales product and creative to ensure cohesive and integrated digital marketing efforts.

• Regularly monitor and report on key performance indicators (KPIs) providing insights and recommendations for improvement.
• Utilize analytics tools to track and measure the success of digital marketing initiatives.

digital,campaign management,strategy,digital marketing