Digital Marketing Ma....
Digital Marketing Manager
Posted on :
06-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2510347
Digital Marketing Manager
Location: Pune
Employment Type: FullTime
Experience Level: 4 Years
About Glowing bud:
Glowing bud is a dynamic and innovative software services company with deep expertise in technologies such as MEAN MERN Flutter Reactnative DevSecOps etc.
Job Description:
We are looking for a highly motivated and experienced Digital Marketing Manager to lead our digital marketing strategy and execution. The ideal candidate should have at least 5 years of handson experience in digital marketing a proven track record of driving results and a strong understanding of the SaaS industry. In this role you will be responsible for developing and implementing digital marketing campaigns to promote our software services on a global scale.
Key Responsibilities:
Digital Strategy Development: Develop and execute a comprehensive digital marketing strategy aligned with the companys overall objectives. This includes defining target audiences key performance indicators and budget allocation.
Content Marketing: Responsible for content distribution lead acquisition and conversion through digital channels.
Search Engine Optimization (SEO): Manage onpage and offpage SEO efforts to improve organic search rankings and drive more qualified traffic to our website.
Paid Advertising: Oversee payperclick (PPC) advertising campaigns across various platforms such as Google Ads Bing Ads and social media advertising to increase brand visibility and lead generation.
Social Media Management: Develop and execute a social media strategy to enhance the companys online presence engage with our community and promote our services.
Email Marketing: Create and manage email marketing campaigns including newsletters product announcements and nurturing sequences to drive customer retention and conversions.
Analytics and Reporting: Monitor measure and report on the performance of digital marketing campaigns. Use datadriven insights to optimize strategies and make informed decisions.
Team Leadership: Lead and mentor a team of digital marketing professionals including content writers SEO specialists and paid advertising experts.
Budget Management: Manage the digital marketing budget effectively ensuring maximum ROI on all campaigns.
Partnership and Influencer Marketing: Collaborate with partners and influencers to expand the reach of our services and build strategic alliances.
Qualifications:
- 2 years of experience in regular reporting with analysis new initiatives paid traffic performance
- Working knowledge of HTML CSS and JavaScript.
- Experience in email marketing.
- Minimum of 5 years of experience in digital marketing preferably within the SaaS or technology industry.
- Proven track record of developing and implementing successful digital marketing strategies.
- Strong understanding of SEO PPC and social media.
- Proficiency in using digital marketing tools and analytics platforms.
- Excellent project management and team leadership skills.
- Creative thinking and problemsolving abilities.
- Exceptional written and verbal communication skills.
- Strong analytical and datadriven decisionmaking capabilities.
If you are an experienced and dynamic Digital Marketing Manager ready to take Glowing bud digital marketing efforts to the next level please submit your resume and a cover letter detailing your relevant experience and why youre a great fit for this role.
html,javascript,digital marketing,email marketing,seo,analytics,analytical skills,search engine optimization,email campaign,css,partnership and influencer marketing,project management,paid advertising,written communication,verbal communication,budget management,content marketing,social media management,saas industry,team leadership
Employment Type
Full Time
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