Job Description
Job Description Performance Marketing Manager able to create execute and manage paid acquisition campaigns.
Roles and Responsibilities
Build and manage acquisition campaigns across various channels including social SEM and display to drive revenue and increase ROI.
Analyze and optimize campaign performance based on datadriven insights and strategy using quantitative analysis.
Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
Effectively communicate complicated analyses by developing easytouse reporting or visualization dashboards (demand funnel marketing planning and budgeting marketing ROI operational efficiency campaign impact awareness events and strategic KPIs).
Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
Work with creative and marketing teams to test strategies and innovation.
Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.
Roles and Number of Openings 1
Preferred Location(s) Lawrence Road New Delhi
digital marketing,google analytics,performance management,quantitative analysis,content strategy,social media strategy,marketing strategy,social sem,campaigns,social media strategies,display advertising,performance marketing,marketing planning,budgeting,paid acquisition campaigns,search engine marketing (sem),roi optimization,social media marketing,kpis,roi analysis,kpi,innovation testing,cpa optimization