Digital Marketing Executive - Tours Travel

Job Overview:

The leading offbeat and experiential tour company known for their unique concept based trails curating memorable travel adventures providing topnotch services and ensuring unparalleled customer satisfaction that have helped create a different narrative of Goa are seeking a Digital Marketing Executive to join their team and play a pivotal role in driving their marketing initiatives to new heights.

Job Responsibilities:

• Plan and execute all digital marketing including SEO/SEM marketing database email social media and display advertising campaigns.
• Manage and optimize paid advertising campaigns across various platforms (Google Ads Bing Ads etc.).
• Analyze and report on the performance of SEM campaigns making datadriven recommendations for improvement.
• Brainstorm new and creative growth strategies Plan execute and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touch points.
• Team management experience handling a Team of 45 members.
• Willingness to travel on field to capture onsite content and engage with target audiences.

Job Requirements:

• Bachelors degree in Marketing Digital Marketing or a related field.
• Proven experience in SEO/SEM with a track record of successful campaigns.
• Strong understanding of digital marketing trends and best practices.
• Candidates with 1 or 2 years experience in video and editing can apply.
• Proficiency in photography and video production with knowledge of editing tools.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a fastpaced environment.
• Willingness to travel for onfield content creation.

Location Goa

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