Job Summary:
Digital Marketing person preferably a male candidate in tandem with their departmental head would be responsible for planning implementing and managing online marketing strategies to promote the organization and its products or services. This role involves a combination of creative thinking analytical skills and technical expertise to drive brand awareness lead generation and customer engagement through various digital channels.
Key Responsibilities:
1. Website Management:
Oversee a userfriendly website aligned with marketing objectives.
Optimize content for SEO to boost visibility and organic traffic.
2. Social Media Management:
Implement strategies for brand awareness and engagement.
Create and schedule engaging content on various platforms.
3. Email Marketing/ WhatsApp Marketing:
Plan and execute campaigns including newsletters and promotions.
Segment lists for targeted marketing and analyze performance.
4. SEM and PPC:
Manage and optimize paid campaigns on search engines and platforms.
Conduct keyword research and monitor budget allocation.
5. Analytics and Reporting:
Use analytics tools to track campaign performance.
Provide regular reports with key metrics and insights.
6. Online Presence Management:
Monitor and manage online reputation.
Implement strategies for enhanced visibility and positive brand image.
Skillsets:
Candidates should have 2 to 3 years experience in PPC strong lead generation through paid & organic campaigns across all social media platforms including Instagram Linkedin Facebook etc
Indepth knowledge of digital marketing channels tools and best practices.
Proficiency in digital marketing platforms analytics tools and content management systems.
Strong analytical and problemsolving skills.
Excellent written and verbal communication skills.
Creativity and the ability to think outside the box.
Uptodate with the latest trends and technologies in digital marketing.
Relevant candidates preferably male who have 2 to 3 years experience in PPC strong lead generation through paid & organic campaigns across all social media platforms including Instagram Linkedin Facebook etc along with comfortable to commute to Kurla location (& not outstation based candidates or those looking to work remotely) only needs to call or send their resumes onfor prompt response.
ppc,lead generation,social media marketing