Business Analyst - Marketing Product and Engineering-hybrid-Hoboken NJ

Additional Job Details:

• Onsite hybrid (23 days a week) and also open to remote

Description:

• As a Reporting Analyst you will be part of a strategic and fast growing team. You will be responsible for driving reporting of omnichannel campaigns of some of the largest suppliers in the world.

Position Description:

• The Reporting Analyst will assist in managing the interpretation and analytics reporting providing data to Insights Analyst who will be working with clients to provide insights & performance.
• The Analyst will perform handson analysis and conduct indepth investigations with the team execute endtoend measurement projects and work with the Insights Analyst who will ultimately create actionable recommendations to the business.
• DataDriven Best Practices Recommendations & Guidance and Drive Future Actions with the clients are just a few of the many impactful deliverables
• Assist in process improvement initiatives to scale data and measurement solutions
• Contribute with building measurement/analytics tools and platforms reflect the best and most appropriate solutions available

Minimum Qualifications:

• BS degree in a quantitative field (e.g. statistics economics mathematics engineering computer science)
• 13 years of experience in integrated marketing strategy & analytics and measurement and multiple priorities & milestones
• Project management experience in dealing with a high volume of reporting/analyses requests
• Experience in the languages of data manipulation (e.g. SQL R) and in visualization (Tableau Datorama)
• Experience with A/B and Multivariate test design and implementation and statistical concepts
• Experience in omnichannel marketing attribution and ROI measurement including performance and awareness of online advertising
• Strong organizational skills with the ability to effectively manage projects communicate effectively and be a selfstarter
• Experience and passion for working in a fastpaced agile environment delivering functional features in small time durations
• Ability to speak to technical topics and metrics in an understandable manner
• Experience with relationship building/management with internal stakeholders including Marketing Product and Engineering
• High Proficiency in MS Excel and PowerPoint

Preferred Qualifications:

• Masters degree a plus
• 3 years experience with media and marketing measurement analytics and reporting within an advertising agency/consulting
• Experience with online advertising targeting and measurement systems and methodologies (Ad servers DSPs DMPs etc.)
• Well versed in Advertising technology including 3rd party adserving and tag management solutions and programmatic ad buying platform
• Ability to work through ambiguity and drive for clarity of direction