Brand Marketing Director

Job Description: Brand Marketing Director

Job Responsibilities:

• Develop and implement brand marketing strategies to increase brand awareness and drive customer engagement
• Collaborate with crossfunctional teams to create integrated marketing campaigns that align with business goals
• Manage the brand's messaging and positioning across all channels ensuring consistency and brand integrity
• Analyze market trends and customer insights to identify opportunities for growth and optimization
• Monitor and report on key performance metrics to track the effectiveness of marketing efforts

Essential Qualifications:

• Bachelor's degree in Marketing Advertising or related field
• Proven experience in brand marketing preferably in the fashion industry
• Strong understanding of digital marketing strategies and channels
• Excellent communication and interpersonal skills
• Ability to think creatively and strategically to drive results

Desired Experience:

• Maximum of 3 years of experience in brand marketing roles