Brand Director

Brand Director

Responsibilities:

• Build a team of your own as well as a brand new social media network. You will have the opportunity to create a companys social media presence from scratch.
• In this role you will elevate and expand the social presence of wellregarded media titles
• In collaboration with the CEO develop and execute a social strategy to grow audiences
• Lead and grow a team of social media editors and producers
• Directly manage staff on the output of their social postsprovide effective feedback coaching and direction to grow their skillsHave intimate knowledge of what their daytoday challenges are
• Cultivate a collaborative team culture that encourages creativity testing datadriven decisions and resultsInform best practices and output by incorporating audience insights into daily operations
• Routinely workshop framing of articles that leverage social media performance data and readers interest
• Act as a social media expert translating that knowledge into smart creative and engaging social content
• Own the voice of our brands on social platforms working closely with editorial leadership exhibiting excellent news judgment and audiencesensitive framing
• Ensure content produced for social media meets the brand guardrails

Qualifications:

• You must be a savvy selfstarter who loves building from the ground up leverages data and has excellent communication skills
• You are a creative thinker and able to generate new and unique content ideas
• You are a bigpicture conceptual thinker as well as a doer
• Excellent writing editing and presentation skills with attention to brand tone
• Youre a problem solver and can help us find new unique ways to ensure content reaches the intended audiences across various social platforms
• You are flexible and can shift gears quickly between multiple priorities and projects without missing a beat
• Bachelors degree in Journalism English marketing or communications
• 3 years of experience overseeing social channels at a digitalfirst media company
• Possess indepth knowledge of social media platforms trends and best practices