B2B Performance Campaign Manager

Moburst is a full-service mobile-first digital marketing agency that helps companies exceed their growth goals. Leading global brands and startups (including Google Samsung and Uber) leverage our mobile and digital expertise to grow their products strengthen their market presence and maximize performance KPIs.

As Moburst continues expanding into a broader ecosystem of specialized sub-brands we are looking for a highly analytical hands-on and growth-driven B2B Performance Campaign Manager to join our internal marketing this role you will lead paid acquisition efforts and own the full paid media lifecycle for Moburst and its portfolio of brands with a strong focus on driving measurable pipeline growth and generating high-quality leads.

Responsibilities-

• Own and manage end-to-end B2B paid media campaigns for Moburst and its sub-brands

• Build optimize and scale lead generation campaigns focused on high-quality pipeline growth

• Analyze campaign funnel and CRM performance data to improve conversion quality and operational efficiency

• Develop audience targeting strategies including Account-Based Marketing (ABM) approaches

• Balance long-term scalable strategy with continuous testing experimentation and innovation

• Build reporting frameworks and present actionable insights clearly to stakeholders

• Stay up to date with emerging AI tools automation opportunities and performance marketing trends

Requirements-

• 35 years of hands-on experience managing performance marketing campaigns in an agency environment

• Proven experience running B2B lead generation campaigns

• Experience working with HubSpot - a must

• Strong analytical mindset with the ability to connect campaign performance to business outcomes including lead quality attribution funnel optimization and performance measurement

• Experience managing campaigns targeting the US market

• Familiarity with ABM and audience-based marketing strategies

• Experience leveraging AI tools and integrating AI into marketing workflows

• Self-starter with a proactive curious and solution-oriented mindset comfortable working independently and building processes from the ground up