VP, Experience Strategy
Job Summary
THE POSITION:
The Vice President Experience Strategy leads a high-performing team in developing data-driven omnichannel experiences for patient and physician audiences across varied markets. This individual will drive cross-disciplinary collaboration to design and implement innovative customer experiences that build enduring relationships and provide a competitive edge. VP Experience Strategy has a proven track record of leveraging advanced technology stacks and data analytics to deliver personalized impactful solutions.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Our employees are tasked with delivering excellent business results through the efforts of their teams. These results are achieved by:
- Set a vision for experience transformation drawing inspiration from best-in-class companies within pharma and outside
- Create vital relationships internally and externally to capitalize on business opportunities
- Demonstrate an understanding of financials and ownership of team utilization and billability
- Identify and address critical moments and barriers in the customer journey by authoring Omnichannel Plans and running cross-disciplinary workshops
- Partner with Analytics to iterate and optimize the Omnichannel Plan
- Author tactical briefs and ensure alignment with the overall brand strategy; simplify humanize and elevate every customer interaction with the brand
- Guide the development of team members in Experience Strategy expertise and career growth
- Support new business initiatives by contributing strategic insights and participating in pitches and presentations
- Demonstrate a commitment to diversity equity and inclusion through continuous development modeling inclusive behaviors and proactively managing bias.
- All other duties as assigned
PEOPLE LEADER
People leaders must possess both the skills to effectively accomplish these tasks and the emotional intelligence to do so in alignment with our cultural values. In addition to the critical management and leadership tasks listed above this role also includes the following unique responsibilities
- Responsible for and oversee their respective department.
- Interview select and supervise the activities of the department staff; communicate interpret and discuss with team the company policies and procedures.
- Determine job objectives work methods and performance standards; review performance relative to departmental objectives discussion appraisal with each employee and performance; authorize and communicate salary changes promotions transfers discipline and discharge and administer all other personnel actions.
EXPECTATIONS OF THE JOB:
- Travel (% or number of days enter N/A if unsure) N/A
- Hours (Enter Hours per week days of the week)- 40 hours per week
Qualifications :
MINIMUM KNOWLEDGE SKILLS AND ABILITIES:
The requirements listed below are representative of the experience education knowledge skill and/or abilities required.
- Bachelors degree in marketing communications or a related field.
- 12 years (or more) of experience in Omnichannel Strategy Experience Strategy Digital Strategy or a related field
- 3 years of people management experience leading and growing a team
- Experience in the Pharmaceutical Biotech or Healthcare Marketing industries
- Exceptional communication and presentation skills with the ability to articulate complex ideas clearly to diverse audiences and senior stakeholders
- Strong analytical skills and user experience skills with experience using data and customer research to inform strategic decisions
- Expertise with Microsoft Office tools (e.g. PowerPoint Word Excel etc.)
- Proficiency with digital collaboration and journey mapping tools (e.g. Miro Mural Airtable).
- Working knowledge of marketing automation and CRM platforms (e.g. Veeva Salesforce Marketing Cloud Adobe etc.)
- Adept at using AI systems and frameworks
PREFERRED QUALIFICATIONS:
- Familiarity with web analytics platforms (e.g. Google Analytics Adobe Analytics).
- Working knowledge of real-time engine solutions
- Pitch and new business experience
Additional Information :
OUR CULTURAL BELIEFS
- Patient Minded I act with the patients best interest in mind.
- Client Delight I own every client experience and its impact on results.
- Take Action I am empowered and hold myself accountable.
- Embrace Diversity I create an environment of awareness and respect.
- Grow Talent I own my development and invest in the development of others.
- Win Together I passionately connect with anyone anywhere anytime to achieve results.
- Communication Matters I speak up to create transparent thoughtful and timely dialogue.
- Always Innovate I am bold and creative in everything I do.
Our team is aware of recent fraudulent job offers in the market misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites unsolicited e-mails or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.
From EVERSANAs inception Diversity Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer and our employees are people with different strengths experiences and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity but also age disability status veteran status sexual orientation religion and many other parts of ones identity. All of our employees points of view are key to our success and inclusion is everyones responsibility.
Remote Work :
Yes
Employment Type :
Full-time
About Company
At EVERSANA, we are proud to be certified as a Great Place to Work across the globe. We’re fueled by our vision to create a healthier world. How? Our global team of more than 7,000 employees is committed to creating and delivering next-generation commercialization services to the life ... View more