MW Partners is currently seeking a Brand Management Consultant to work for our client who is a leader in the media and entertainment industry.
Responsibilities and duties:
- Support the development of long-range property plans that manage the Lifecyle for key properties and franchises across consumer demographics.
- Lead day-to-day coordination with partners in hardlines softlines live experiences publishing corporate franchise and content for assigned portfolio of brands
- Analyze and understand consumer and market trends to inform data-driven strategies
- Review and manage approvals of marketing materials
- Develop new pitch materials to support the business needs
- Collaborate with research teams across the company to mine insights and research to inform strategic approach.
- Identify additional research and insight needs
- Collaborate with retail teams and licensing teams to support the sell-in process
Requirements:
- Bachelors Degree or equivalent in experience
- 5 years experience in brand management franchise management/marketing or licensing
- Strong written and verbal communication
- Highly organized ability to work in a fast-paced environment
- Ability to build strong relationships by working collaboratively across multi-functional teams
- Strong PowerPoint skills (presentation and slide creation) MS office including Word Excel
- Excellent presentation skills to a both small and large groups
- Self-starter dependable proactive and a team player with strong interpersonal skills
For a further discussion or to find out more contact Amit Kumar on or apply now.
MW Partners is currently seeking a Brand Management Consultant to work for our client who is a leader in the media and entertainment industry. Responsibilities and duties: Support the development of long-range property plans that manage the Lifecyle for key properties and franchises across consumer...
MW Partners is currently seeking a Brand Management Consultant to work for our client who is a leader in the media and entertainment industry.
Responsibilities and duties:
- Support the development of long-range property plans that manage the Lifecyle for key properties and franchises across consumer demographics.
- Lead day-to-day coordination with partners in hardlines softlines live experiences publishing corporate franchise and content for assigned portfolio of brands
- Analyze and understand consumer and market trends to inform data-driven strategies
- Review and manage approvals of marketing materials
- Develop new pitch materials to support the business needs
- Collaborate with research teams across the company to mine insights and research to inform strategic approach.
- Identify additional research and insight needs
- Collaborate with retail teams and licensing teams to support the sell-in process
Requirements:
- Bachelors Degree or equivalent in experience
- 5 years experience in brand management franchise management/marketing or licensing
- Strong written and verbal communication
- Highly organized ability to work in a fast-paced environment
- Ability to build strong relationships by working collaboratively across multi-functional teams
- Strong PowerPoint skills (presentation and slide creation) MS office including Word Excel
- Excellent presentation skills to a both small and large groups
- Self-starter dependable proactive and a team player with strong interpersonal skills
For a further discussion or to find out more contact Amit Kumar on or apply now.
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