Director of Marketing
Share
Job Location:
Naperville, IL - USA
Monthly Salary:
Not Disclosed
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Job Summary
Company Overview
The Compliance Services Organization didnt exist. We built it.
MP1 Solutions pioneered the Compliance Services Organization (CSO) a new category of operating partner built to replace the fragmented vendor model that has defined compliance programs for decades. Built on the foundation of MedPro Disposal the nations largest privately-held medical waste company serving 35000 providers across 48 states over the past 15 years MP1 Solutions extends that operational infrastructure vendor network and customer trust into a category were actively building and leading. Were doing it with a technology-forward approach actively developing the AI infrastructure that will make this model smarter faster and more scalable as we grow.
What we do:We operate as the single compliance partner for non-acute healthcare facilities consolidating every obligation into one coordinated program assigning one dedicated account manager as the point of accountability and actively managing the underlying vendor ecosystem through continuous evaluation negotiation and optimization on the practices behalf.
Why it matters:Regulated facilities across the country are managing compliance the same fragmented way they always have. Were changing that and were looking for people who want to help build what comes next.
Our technology:Were actively building the AI infrastructure that sits behind this model automating compliance tracking surfacing risks before they become problems and creating a system that gets smarter with every client we add. If you want to build at the intersection of compliance and technology youre in the right place.
Our impact:Our clients never have to worry about something falling through the cracks obligations are coordinated tracked and documented in one place. We audit costs eliminate overcharges and deliver proof of compliance that always keeps practices inspection ready. Every client has one dedicated account manager who owns their program end to end. And unlike a traditional vendor relationship our model is designed to get better over time continuously re-evaluated optimized and improved with every client we serve.
Position Overview:
The Director of Marketing owns the engine that makes that category real in the market. This is not a brand maintenance role. It is a category-creation role with full P&L accountability for marketing: setting strategy allocating budget building the demand-generation infrastructure owning the marketing-to-sales handoff leading GTM execution across every new product and segment and equipping the sales team with the positioning tools and intelligence to win. The right person will define how the market understands what a CSO is why MP1 Solutions leads it and why fragmented compliance programs are no longer acceptable and they will translate that into measurable pipeline MQL velocity and revenue contribution reported directly to the CCO.
Key Responsibilities:
Strategy P&L & Team Leadership
Own overall P&L accountability for all marketing routes and programs every dollar spent is accountable to MQL and revenue outcomes.
Set strategy andallocatebudget across all routes; hold route owners to their MQL commitments with consistent rigor.
Manage and develop the marketing team; hold every role accountable to its MQL and revenue number.
Report to the CCO weekly on pipeline contribution MQL velocity and channel performance.
Operate within the companys EOS framework including Rock ownership L10 participation and quarterly performance management.
Brand Content & Category Creation
Own content strategy brand voice messaging hierarchy and content standards across all channels.
Drive the MP1 Solutions brand across all market-facing surfaces owning positioning visual identity and brand standards that scale with the business.
Build and execute a multi-channel thought leadership program that moves the market from unawareness to demand across earned media content digital and events.
Lead competitive intelligence and market analysis to continuously sharpen MP1s positionanticipatecategory entrants and defend the leadership claim.
Go-to-Market & Product Development
Own GTM strategy define go-to-market motion launch sequencing and channel activation for all new products and segments.
Set the Product Development Roadmap own product priorities define the build sequence and drive roadmap decisions based on market and competitive inputs.
Develop launch playbooks covering positioning pricing narrative target segmentation channel strategy and success metrics.
Lead post-launch performance reviews and driveiterationbased on pipeline conversion and customer feedback data.
Sales Enablement & MQL Quality
Lead sales enablement: equip AEs with positioning competitive intelligence objection-handling playbooks and campaign-to-pipeline context.
Own the marketing-to-sales handoff process and MQL quality standards every lead handed to sales meets the bar.
Ensure every asset and campaign is built to convert MQL impact is the quality standard not output volume.
Build vertical-specific playbooks for dental physician practice long-term care and DSO/MSO segments.
Voice of Customer & Market Intelligence
Own Voice of Customer gather market customer and competitive intelligence to inform messaging product and campaign decisions.
Partner with sales leadership to diagnose funnel performance and developenablementassets that address conversion gaps.
Translate customer and market intelligence into actionable inputs for brand product and GTM strategy.
Qualifications:
7 years of B2B marketing experience with a minimum of 3 years in brand product marketing or go-to-market leadership roles.
Demonstrated experience building or repositioning a B2B brand including category-creation or category-redefinition work.
Proventrack recordlaunching products and services thatdeliveredmeasurable pipeline and revenue outcomes.
Direct experience building sales enablement programs and partnering closely with sales leadership.
Strong P&L mindset comfortable owning a marketing budget and being held accountable to MQL and revenue targets.
Exceptional written and verbal communication skills withdemonstratedability to translate complex subject matter into clear compelling narratives.
Experience leading and developing marketing professionals in a player-coach capacity.
Familiarity with EOS/Traction operating framework preferred.
Bachelors degree in Marketing Business Communications or related field; MBA preferred.
Nice-To-Have
Experience marketing to non-acute healthcare operators (dental physician practice long-term care DSO/MSO).
Prior experience in a category-creation effort authoring category definitions building proof architecture and leading market education programs.
Direct experience building and scaling a sales enablement function from the ground up.
Demonstrated experience integrating AI-enabled workflows into marketing operations with a high appetite to push the boundaries ofwhatspossible.
Healthcare compliance medical waste orregulated-industrymarketing background.
Compensation & Benefits:
Competitive base salary of$110000 $140000(commensuratewith experience) performance-based bonustied to brand growth pipeline generation and revenue impact
Comprehensivehealth dental and visioncoverage
Opportunity tobuild and scale the marketing function with direct influence on strategy positioning and growth outcomes
High-visibility rolewith direct access to executive leadership and cross-functional decision-making
A collaborative results-driven environment with minimal bureaucracywhere your impact on pipeline and revenue is immediate and measurable
MP1 Solutions is proud to be an equal opportunity employer. We are committed to fostering a diverse and inclusive workplace and encourage applications from all qualified individuals regardless of race religion gender identity sexual orientation age disability veteran status or any other legally protected characteristic.
Required Experience:
Director
About Company
Company Overview: MedPro Disposal is a leading provider of healthcare compliance solutions, ensuring medical facilities across the nation adhere to stringe...
