Digital and Social Media CoordinatorFT-Perm

Title of Job: Digital and Social Media Coordinator
Date:April 30 2026
Closing Date:May 14 2026
Location:Toronto ON - Development and Communications
Compensation:$55239 - $67560 annually prorated
Work Type: Hybrid
Job Id:
Existing or New Position: Existing

• Content

  • Work with the Communications and Marketing team to create digital content that matches all LOFT corporate marketing materials.

  • Plan curate and publish daily content across all content to resonate with target audiences in a compelling and emotive way to boost engagement.

  • Ensure proper consentpolicies are followed to ensure privacy compliance.

  • Collaborate with internal communications tomaintainconsistency in messaging and branding.

• Social Media

  • Plancurateand publish daily content across allLOFTplatforms usingHootsuite.

  • Create and produce visual assets for use on all social media platforms.

  • Proposeexecuteandmonitorsocial mediastrategies designed to increase brand awareness based on best practices and industry standards.

  • Use social media analytics and competitor insights toidentifycontent gaps among similar organizations and highlight opportunities for LOFT to differentiate and promote its services.

  • Seek out innovative approaches to sharing content on social media channels (short-form video interactive visuals etc.)

  • Bringallfrontline inquiriesand commentsto the attention ofthe most appropriatedepartmentliaison. Suggestandcoordinate responses to public and private messages.

  • Interact with followers and reply to comments and messages promptly and professionally.

  • Manage the content calendar from planning through publishing and revisions.

  • Monitor performance assess whatis effective andmodifybased on desired outcomes.

  • Share clear insights and results-driven recommendations with the Senior Manager Communications and Marketing on a bi-weekly basis.

  • Stay current on social media trends and best practices to ensure LOFTs social media presenceremainsrelevant and effective.

• Social Media Analysis

  • Use analytics tomonitoremail and social media performanceidentifyingtop performingstrategies each month and providingtimelyrecommendations for optimization.

  • Develop andmaintaindashboardsthat track key digital indicators including social media engagement audience growth andfundraising relatedmetrics.

  • Monitor social media performance dataand recommend improvements to enhance content effectiveness and audience engagement.

  • Analyze audience sentimenttoward images graphics and videos across social media channels adjusting visual elements to better align with audience response.

  • Translate insights into actionable content and design improvementsensuring social media materials resonate with target audiences and support organizationalobjectives.

  • Prepare dashboards and reporting systemsto share performance metrics and insights with the Senior Manager Communications & Marketing.

  • Providedata informedstrategic recommendationsto shape future campaigns strengthen content planning and drive continual improvement.

• Website

  • Administer websitecontent in WordPress: update pages fix broken links andmaintainon-pageSEO hygiene (titles meta descriptions headings alt text).

  • Partner with IT and/or external vendors on site upgrades theme/plugin maintenance security updates and performance improvements.

  • Monitor and report website performance using Google Analytics and CMS dashboards translating insights (traffic top content engagement audience) into actionable design and content recommendations.

• Website Analysis

  • Monitor website performance metrics related to visual content and recommend design improvements.

  • Use data and analytics to track andmonitoraudience sentiment towards images graphics and videos shared on the website to adjust specific digital elements to align with audience reaction.

  • Translate insights into actionable design improvements ensuring visuals resonate with target audiences and support organizational goals.

  • Develop dashboards or reporting systems to share visual performance metrics with leadership.

  • Provide strategic recommendations based on analytics to guide future creative campaigns and content planning.

• Other duties as assigned to support the organizational success of LOFT through the direction and supervision of the Development & Communications team.

• Oneor more years of experience as a digital and social media coordinator or evidence of similar experience.

• Skilled in creating business content for social media platforms

• Strong understanding of and experience with SEO and web traffic data.

• Excellent grasp of social media KPIs.

• Proventrack recordin web page design and publishing with a preference for WordPress experience.

• Critical thinker and problem solver.

• Strong time management and organizational skills.

• Must perform effectively in a team environment.

• Excellent communication and team-building abilities.

• Experience with Photoshop InDesign Adobe Creative Suite and Canvaconsideredan asset.

• Adaptable in responding to feedback and changingproject needs.

• Apassionforthe missionofLOFT CommunityServices.

• StrongGraphicDesignHTMLandCSSskillsrequired.

• Experience with digital email marketing software(Constant Contact)

• Excellentworkethicsorganizationalskillsandattention to detail.

• Strongwrittenandverbalcommunicationskills delivered with tact and diplomacy.

• Abilitytoworkunderpressureandmeetmultipledeadlines.

• Abilitytoworkbothindependentlyandaspartofateam.

• Cultural competency and an understanding of working within an anti-oppression framework

• Combination of walking and sitting for a long time.
• Ability to use office equipment and computers.
• Able to lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds
• Ability to work at a desk conference table or in meetings of various configurations.

• A comprehensive compensation and benefits package including medical dental vision life insurance and long-term disability
• Defined Benefits Pensions Plan
• 24/7 Employee Assistance Program
• E-learning program available all year round
• Starting vacation time above minimum standard
• Additional paid personal and paid sick days
• Professional development budget available to help you nurture and shape your career
• Corporate Gym membership rate with GoodLife Fitness
• Access to Perkopolis a comprehensive corporate discount program
• Access to unlimited DEI trainings through partnership Canadian Centre for Diversity and Inclusion
• Tuition reimbursement program
• Maternity-leave and Parental leave top up program

Our Commitment to Diversity and Inclusion:
LOFT Community Services is a values-driven organization with a deep belief that each person has the ability to grow and change. We value compassion collaboration and community delivered with dignity innovation and excellence. LOFTs vision is that together we can all live successfully in our community. Our client population reflects Ontarios diverse community and it is LOFTs goal to build a workforce who also reflects that diversity. LOFT believes there are many ways to develop skills and build experience and expertise. So even if you dont tick all the boxes but think youd thrive in this role you are encouraged to apply.

Note:

• A satisfactory vulnerable sector check (VSC) is also required.
• This posting provides only a summary of the responsibilities and requirements for the position

Thanks for visiting our Career Page. Please review our open positions and apply to the positions that match your qualifications.

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LOFT Community Services is committed to fostering an inclusive and accessible environment and dedicated to building a workforce that reflects the diversity of the community in which we live and serve. LOFT is committed to making employment opportunities accessible in accordance with the Accessibility for Ontarians with Disabilities Act 2005. Requested accommodation will be provided in all parts of the application and hiring process by contacting or .