Freelance Publicist (Chicago-Based | 10 hrsweek)

Company
Development Counsellors International (DCI) is a New York-headquartered destination marketing agency. Our PR teams help destinations tell their stories and land high-profile media coverage. Learn more at

DCI is an equal opportunity employer and has taken a Diversity Pledge to ensure our agency is advancing racial justice identifying unconscious bias educating our staff and using our place marketing platform to advocate for change. Our agency is also a member of the Diversity Action Alliance and Black Travel Alliance. While this job posting is a guide we welcome applicants who may bring diverse backgrounds ideas and experiences to DCI.

The Role

Were searching for a seasoned freelance publicist based in the Chicago metro area with a strong traditional media network of travel hospitality and food & beverage contacts specifically in the Midwest. This is a part-time freelance role averaging approximately 10 hours per week. Youll craft strategic pitches pitch them to your journalist contacts land strategic Midwest media coverage and become DCIs Midwest media guru. Influencer partnerships are not included in this role. This is perfect for someone who thrives on both independence and collaboration with an HQ-based team.

What youll be doing

Shape Media Strategy: pitch themes and editorial calendars aligned with client goals.

Build Media Relationships: Connect with journalists and producers monitor trends and identify coverage opportunities.

Pitch & Secure Coverage: Draft pitches pitch story ideas book interviews to generate editorial placements.

Events: Manage press trips and media events.

Clients Youll Work With

Under the radar mid-west located travel destinations.

Qualifications

5 years media relations experience; Agency experience preferred

Network of mid-west regional travel and lifestyle media relationships

Strong creative AP-style writing an absolute must

Ability to spot a story angle

Strong interpersonal skills; ability to pitch stories over the phone or over email

Highly self-motivated with the ability to work independently

Impeccable organization; Microsoft Office proficiency

Drivers license required

Applicants must be U.S. citizens or have all necessary approvals to live/work in the U.S. without Visa sponsorship

Compensation

Compensation Range: $50$75/hour (DOE)