Sales Development Representative

The 20 is a Master MSP and one of the top MSP growth platforms in North America. We help independent MSPs grow faster than they ever could alone by giving them access to a shared help desk a managed tool stack proven sales playbooks and a national community of peers who are all playing to win.

Were hiring a Sales Development Representative to build the pipeline that powers our growth. This is not a cold-calling factory role. Youll work closely with our AE team and SVP of Sales to develop targeted outreach strategies follow up on events and conferences with precision and move qualified MSP prospects from interested to ready-to-buy. The right person for this role understands the MSP space - or is hungry to learn it fast. Youre organized persistent and energized by the front end of the sales process. You love the hunt.

Why This Role:

• Join a high-momentum sales team at a company thats winning in the MSP market right now

• Competitive base salary with performance-based bonus tied to meetings booked and pipeline created

• Direct mentorship from the SVP of Sales and a team of closers who want to help you develop

• Hybrid flexibility with a collaborative high-energy office environment in Plano TX

• Clear path to an AE role for those who perform we build from within

• Work at the intersection of technology community and real business impact

Key Responsibilities:

• Conduct targeted outbound prospecting via phone email LinkedIn and other channels to generate qualified leads for the AE team

• Own post-event and post-conference follow-up with speed and precision turning booth conversations into booked Growth Consults

• Research and qualify MSP prospects using The 20s ICP (ideal customer profile) criteria

• Book and confirm Growth Consult calls between qualified prospects and Channel AEs

• Maintain accurate records of all prospecting activity outreach and outcomes in HubSpot CRM

• Collaborate with the AE team to develop personalized outreach sequences for targeted prospect lists

• Support pipeline hygiene re-engage stalled leads identify timing-based reactivation opportunities and flag at-risk prospects

• Participate in regular team syncs to stay sharp on messaging objection handling and ICP updates

• Track and report weekly on meetings booked event follow-up conversion rates and pipeline contribution

Required Qualifications:

• 13 years of experience in a sales development inside sales or business development role

• Experience in the MSP IT services or technology channel you know the language and the landscape

• Proven ability to generate qualified pipeline through outbound prospecting (email phone LinkedIn)

• Strong written and verbal communication skills you can craft an outreach that gets opened and responded to

• Organized and detail-oriented you track everything follow up on everything and let nothing fall through the cracks

• Comfortable working in HubSpot or a similar CRM and maintaining clean data discipline

• Coachable competitive and hungry to contribute to a fast-moving sales team

Preferred Qualifications:

• Familiarity with MSP tools and terminology (RMM PSA NOC MRR CSAT etc.)

• Experience attending or supporting MSP-focused industry events (DattoCon IT Nation N-Able Empower)

• Prior experience in an IGNITE SDR-to-AE pipeline development program

• Interest in growing into a full-cycle closing role we promote from within

Benefits:

• Comprehensive benefits including medical dental vision supplemental coverage plus HSA/FSA options

• Competitive 401(k) participation with up to 4% contribution match

• Certification reimbursement to support your continued development

• Meaningful opportunities for advancement within a growing organization

• A culture built on drive accountability collaboration and excellence

The statements contained in this job description are intended to describe the general nature and level of work being performed by associates assigned to the job. They are not intended to be interpreted as an exhaustive list of all responsibilities duties and skills required of the individual(s) holding this position.