Senior Manager, U.S. Media
Jacksonville, FL - USA
Job Summary
At Johnson & Johnsonwe believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented treated and curedwhere treatments are smarter and less invasive andsolutions are our expertise in Innovative Medicine and MedTech we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for more at .
As guided by Our Credo Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
Digital MarketingJob Sub Function:
Demand GenerationJob Category:
People LeaderAll Job Posting Locations:
Jacksonville Florida United States of AmericaJob Description:
About Vision
Fueled by innovation at the intersection of biology and technology were developing the next generation of smarter less invasive more personalized treatments.
Are you passionate about improving and expanding on the possibilities of vision treatments Ready to join a team thats reimagining how vision is improved Our Vision team solves the toughest health challenges. Help combine cutting-edge insights science technology and people to encourage eye care professionals and patients to proactively protect correct and enhance healthy sight for life. Our products and services address these needs from the pediatric to aging eye in a patients lifetime.
Your unique talents will help patients on their journey to wellness. Learn more at are searching for the best talent for a Senior Manager U.S. Media to join our J&J Vision team. This position is hybrid based out of our Jacksonville FL office location.
Purpose:Lead the U.S. consumer and professional media strategy ensuring media investment drives meaningful brand and business outcomes. This role will shape how media supports growth across the full journey balancing longterm brand building with nearterm performance while evolving capabilities partnerships and ways of working.
This role reports to the Sr. Director of Consumer Marketing within the U.S. Marketing department.
You will be responsible for:
Media Strategy & Leadership
- Own the U.S. consumer and professional media vision aligning media investment to business priorities and moments that matter across the customer journey.
- Lead annual and quarterly media planning portfolio allocation and prioritization grounded in insights business needs and performance learnings.
- Establish a cohesive approach to media that aligns creative channel and audience strategies within a clear operating rhythm.
Channel & Ecosystem Development
- Guide the evolution of media channels and platforms to ensure strong presence relevance and effectiveness as consumer behaviors and media environments change.
- Partner crossfunctionally (Brand Digital Content Commercial Analytics) to ensure media strategies are integrated and complementary.
- Explore and evaluate new opportunities to extend media impact while maintaining strong standards for brand safety quality and compliance.
Measurement Learning & Optimization
- Own a measurement approach that connects media investment to meaningful business outcomes beyond channellevel efficiency metrics.
- Foster a culture of learning through testing experimentation and continuous optimization.
- Partner with analytics and technology teams to strengthen data foundations governance and decisionmaking.
Audience & Experience Focus
- Advance audiencecentric approaches that improve relevance consistency and effectiveness across touchpoints.
- Ensure privacyforward compliant practices are embedded in media strategy and execution in partnership with Legal Privacy and IT.
Capability & Partner Leadership
- Evolve media capabilities tools and ways of working to improve speed effectiveness and accountability.
- Lead agency relationships and performance management ensuring strategic partnership collaboration and high standards of delivery.
- Establish governance and oversight to support responsible transparent and scalable media operations.
Qualifications:
- Minimum of a bachelors degree is required. MBA is preferred.
- Minimum of 8 years business experience is required.
- Minimum of 5 years progressive media and/or marketing experience is required.
- Experience in media leadership across digital-first ecosystems (search social programmatic video/CTV commerce media) with full-funnel accountability.
- Demonstrated ability to build and lead measurement frameworks that connect media to business outcomes.
- Strong experience managing agencies and complex partner ecosystems.
- Deep analytics orientation: comfortable with attribution concepts measurement design and KPI frameworks; able to influence senior stakeholders through data-driven storytelling.
- Experience in Consumer Health & Wellness industry is preferred.
This position is located in Jacksonville Florida and requires up to 20% domestic travel.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin disability protected veteran status or other characteristics protected by federal state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants needs. If you are an individual with a disability and would like to request an accommodation please contact us via or contact AskGS to be directed to your accommodation resource.
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Required Skills:
MarketingPreferred Skills:
Brand Marketing Brand Positioning Strategy Business Storytelling Customer Centricity Customer Intelligence Data Analysis Data-Driven Decision Making Digital Strategy Execution Focus Financial Analysis Industry Analysis Operational Excellence Process Improvements Product Development Lifecycle Product Management Product Portfolio Management Product Strategies Stakeholder Management Strategic Thinking Technical CredibilityRequired Experience:
Senior Manager
About Company
About Johnson & Johnson A t Johnson & Johnson, we believe good health is the foundation of vibrant lives, thriving communities and forward progress. That’s why for more than 130 years, we have aimed to keep people well at every age and every stage of life. Today, as the world’s larges ... View more