VodafoneThree Campaign Specialist

This role will support the Campaign Manager to operationalise customer base outbound and inbound strategies defining the delivery plan for strategic initiatives owning the requirements definition and briefing for all channel / execution teams both in and outside of the Trading teams.  The role engages influences and briefs cross functional teams (GTM Marketing Online Retail Contact Centre CVM teams etc.) on the Contract Voice customer base programmes and coordinates the delivery effort attending planning GTM forums online team sprint meetings etc.   

It also entails scoping and briefing the technical campaign delivery requirements for Customer Communications (Marketing) that have complex delivery elements such as personalisation and automation requirements in creative messaging and offers. It is responsible for understanding the impact of and responding to any changes in campaign proposition offers/pricing channel capability channel issues / outages which will impact the squad programmes / activity. You will be responsible for final campaign sign off across channels and give final approval for deployment

• Brief coordinate and engage with cross functional teams to enable delivery of customer base programmes/activity. 

• Produce required plans and updates on programme/activity delivery to support the Campaign Manager for business wide forums and senior leadership forums. 

• Understand the impact of campaign performance to feed back to the business vs. the forecast. 

• Continuously identify and drive improvements in programmes and their delivery for optimal performance. 

• Play a key role in the Trading function and operate in the agile delivery model to ensure fast to market definition and delivery. 

• Carry out commercial analysis for campaigns such as device launches to understand the opportunity and funding requirements. 

Qualifications :

• Experienced in delivering complex multi and omni channel customer value relationship programmes through outbound direct comms channels and inbound channels. 

• Experience in technical delivery of automated and personalised customer communications. 

• Stakeholder management experience comfortable influencing at all levels. Experienced in working in matrix or cross functional teams. 

• CRM or growth / value management experience in B2C organisations and / or agency side. 

• Experience of working in an agile delivery model and using Jira to track workflow / delivery. 

Additional Information :

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Need to know

We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks including criminal (DBS) and financial checks to meet the regulators standards.

We believe everyone should have the opportunity to interview for a role that matches their collaboration with our Talent Diversity & Inclusion teams and our employee-led DEI Networks we identified a range of reasonable adjustments to help you feel comfortable and perform at your best self during the interview process. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey for example extended time or breaks in between online assessments a sign language interpreter or assistive technology please contact your recruiter directly or email for guidance.

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During the interview we want you to rely on your own knowledge and skills to show us who you really areyour personality creativity and abilities. Above all were looking for authenticity and cant wait to get to know the real you.

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Remote Work :

No

Employment Type :

Full-time