Senior Market Research Analyst

Kō wai mātou Who are we

Zespri is more than simply the worlds single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the worlds largest marketer of kiwifruit selling kiwifruit in more than 50 countries. We work with around 2800 New Zealand and 1500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealands best-known international brands dedicated to creating sustainable long-term value for growers.

He aha te mahi Whats the role

As Senior Global Market Research Analyst youll play a critical role in shaping how Zespri uses data and insight to guide brand marketing and commercial decisions across global markets. Sitting at the heart of our Market Research function this role owns the endtoend analytics workflow - bringing together consumer brand product and media data to generate clear actionable insights that drive real business value.

As part of the global team youll partner closely with teams across Asia Europe and beyond using Power BI as the core analytics and visualisation platform. This is a senior handson role that blends technical capability with strong analytical judgement and stakeholder engagement.

Key accountabilities include:

• Analytics Strategy & Framework Ownership: Lead the ongoing evolution of the Analytics Measurement Framework ensuring it is clear consistent and fit for business decision making. Engage with stakeholders to shape business questions analytical approaches and outputs.
• Analytics Coordination & Integration: Coordinate analytics delivery across the analyst community driving joined up insights across markets. Reduce duplication improve consistency and lift the overall effectiveness of analytical outputs.
• Analytics & Insight Generation: Own the full analytics lifecycle from data ingestion and validation through to insight generation and delivery. Connect insights across multiple datasets to answer business questions and inform strategic decisions.
• Data & Visualisation: Design build and maintain Power BI dashboards aligned to business needs. Apply best practice in data modelling and visual storytelling to enable clear actionable insights.
• Modelling & Advanced Analytics: Support data ingestion modelling scenario analysis and validation. Build models or use AI/advanced analytics to address business challenges where appropriate.
• Global Measurement & Capability Enablement: Translate global measurement frameworks and learnings into practical scalable analytics outputs for regional and local stakeholders.
• Vendor & Stakeholder Coordination: Work with internal teams and external agencies to manage data inputs resolve data issues validate outputs and maintain data quality across the analytics workflow.

Ko wai koe Who are you

Youre a strategic minded analyst who enjoys working with complexity and ambiguity and who knows how to turn data into insight that influences decisions - not just dashboards. You will also bring:

• Minimum of 57 years experience in advanced analytics ideally within market research marketing or commercial environments.
• Proven ability to translate complex data into clear actionable insights for senior and non technical stakeholders.
• Advanced Power BI expertise (data modelling DAX and intuitive dashboard design).
• Working proficiency in Python or R SQL and core statistical modelling techniques (e.g. regression clustering).
• Strong analytics literacy with less emphasis on deep technical or engineering skills and greater focus on analytical judgement and effective application of tools to solve business problems.
• Experience translating complex data into clear actionable insights that inform business decisionmaking at multiple levels.
• Clear confident communication skills and the ability to address business questions and influence outcomes.
• A collaborative proactive mindset.
• Familiarity with market research tools and methodologies (preferred); experience with AI or advanced analytics is a bonus.
• Bachelors degree majoring in statistics mathematics computing business analytics or related fields (Masters degree is preferred).

He aha e tika ai a Zespri Why Zespri

Our people are what makes our culture so irresistible and uniquely Zespri. We are a passionate and mighty team of 900 employees in 23 different locations globally. Working at Zespri is an opportunity to join a fast-paced culture-driven environment unlike any other. We want people who share our values of making it happen creating real connections and leaving a legacy. Join us in shaping our future and be part of a truly unique organisation.

• Competitive overall remuneration package including a Short-Term Incentive scheme opportunity.
• FlexWELL flexible work ethos; WFH and the office.
• Additional paid annual leave day per year (Zespri Day).
• Two additional paid leave days for you to proactively support the moments that genuinely boost your mental physical emotional and social wellbeing (Boost Days).
• Global Life and Permanent Disability Insurance.
• Group Medical Insurance benefits.

Apply Now! Applications close 5 May 2026.

At Zespri we understand the importance of diverse perspectives and experiences and a fair hiring process is the first step to getting there. We want to attract a diverse range of people and encourage everyone from all backgrounds and walks of life to apply. Please let us know if you need any assistance or reasonable adjustments to take part in the recruitment and selection process. You can reach out to our Talent Acquisition team via email at to have a chat to someone directly.