Government Field Marketing Lead (Fixed term 7 months)
Buenos Aires - Argentina
Job Summary
Company Overview
At Motorola Solutions we believe that everything starts with our people. Were a global close-knit community united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people property and places. Our solutions foster the collaboration thats critical for safer communities safer schools safer hospitals safer businesses and ultimately safer nations. Connect with a career that matters and help us build a safer future.
Department Overview
The Latin America Marketing Team is responsible for developing and executing all marketing programs and tactics across Latin America and the Caribbean to drive demand generation and sales enablement. The team oversees all regional marketing strategy development programs and campaigns including digital content generation thought leadership initiatives account-based marketing customer experiences & events and marketing analytics.
Job Description
This is a temporary position and will be hired through a fixed term contract for 7 months.
Motorola Solutions is looking for afield marketing professional to lead the marketing activities for the direct sales team in SOLA territory (Argentina Uruguay Paraguay Bolivia and Peru).
The main responsibilities are:
Lead the marketing activities in the region assigned being responsible for the development and implementation of the direct sales marketing plan in the territory aligned with the sales teams priorities.
Work closely with the direct sales team to generate an incremental sales pipeline for existing and new products and services
Manage and distribute the territory budget according to the plan
Lead develop and follow up ABM (Account-based Marketing) programs with main accounts.
Use demand generation tools resources and agencies for campaigns programs and reporting purposes
Work closely with the digital campaign team to create integral programs and demand generation campaigns aligned with new product launches and sales needs
Adapt regional content for local use (as needed)
Develop customer case studies to promote portfolio benefits to customers with the support of the customer insights marketing team
Plan develop and track events including trade shows conferences anniversaries industry events technology days etc.
Study and understand legal/regulatory economic and any other environmental factor(s) affecting customers in the territory and/or influencing their purchasing decisions
Understand the competitive landscape locally & position Motorola Solutions to compete
Own the relationship with local vendors/associations/conferences
Elevate the most important/relevant info to be communicated to senior leadership
Look for commonalities in field marketing processes activities etc. leveraging best practices across territories
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Basic Requirements
Professional in Marketing or related fields with at least 4 years of B2B field marketing experience preferably in the technology industry
Experience working with multiple countries preferred
Must be self-starting and self-driven and demonstrate problem-solving skills
Ability to drive strategic planning and tactical execution.
Business and marketing plan development skills including the definition of objectives tactics time schedules budgets responsibilities analytics and measurements
Strong communication and presentation skills (written and oral)
Highly organized and proficient at managing multiple projects at the same time
You are metric-driven and have the ability to draw insight from complex marketing data
English Level: Advanced
A postgraduate degree or masters is a plus
Travel Requirements
10-25%
Relocation Provided
None
Position Type
ExperiencedReferral Payment Plan
YesEEO Statement
Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion or belief sex sexual orientation gender identity national origin disability veteran status or any other legally-protected characteristic.
We are proud of our people-first and community-focused culture empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If youd like to join our team but feel that you dont quite meet all of the preferred skills wed still love to hear why you think youd be a great addition to our team.
About Company
Motorola Solutions, Inc., incorporated on March 9, 1973, is a provider of communication infrastructure, devices, accessories, software and services. The Company operates through two segments: Products and Services. It serves global customer base spanning federal, state, county, provin ... View more