Client Lead

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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8247 - Client Lead

Who Are We

T&P is one the worlds leading full service creative and media agencies connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners it brings together content and distribution into a single holistic end to end marketing solution. Backed by WPP and WPP Media and combined with the agility of an entrepreneurial Partner-led mindset the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. T&P is focused on harnessing AI across all its outputs with its 1900 people already trained on WPPs proprietary AI platform Creative Studio to deliver enhanced outcomes for clients.

The Role

The Multi-Market Media Client Lead is a senior role at T&P responsible for providing strategic direction for all media planning activities for the Breitling & Karo Healthcare clients. This pivotal role involves championing a forward-thinking media planning vision establishing best practices and leading a team to deliver data-driven innovative and effective cross media solutions.

By deeply embedding AI and the WPP Open platform into the planning process via our DIPAM workflow you will ensure our strategies exceed client expectations and drive significant brand growth for our clients.

Responsibilities

• Develop and champion the overarching media planning vision for the client portfolio establishing clear standards principles and AI-driven best practices for the team.
• Regularly look for ways to proactively improve the working relationship with the client and the model we use to deliver against their requirements.
• Oversee and actively input into the development and execution of comprehensive data-driven media plans across all channels ensuring they are innovative aligned with best practices and optimised using AI.
• Act as the senior point of contact and trusted media consultant for key clients providing strategic guidance on media planning partnerships and investment.
• Lead mentor and inspire a team of media planning professionals fostering a culture of collaboration innovation and continuous professional development both within the T&P network and wider WPP Media network Performance Hubs
• Drive the adoption and best-practice utilisation of WPP Open and our DIPPAM workflow to standardise planning track performance and identify AI-powered optimisation opportunities.
• Translate strategic approaches into actionable planning practices leading brainstorming sessions and challenging the status quo to deliver exceptional ideas.
• Ensure the seamless end-to-end management of multi-market campaigns from brief interpretation through to execution and reporting.
• Work closely with strategy creative performance digital addressable Hub teams and data/ analysic teams to ensure all media solutions are fully integrated and informed by key often AI-generated audience insights.
• Work intimately with markets to ensure media strategy and innovation is delivered across network.
• Ensure media delivery and effectiveness is closely monitored and reported to clients regularly demonstrating the impact of our work on their business.

Key Skills

• Senior Client Partnership: Demonstrated ability to act as a senior consultant to clients confidently influencing senior stakeholders on media strategy and investment decisions.
• Team Leadership: Ability to lead mentor and develop high-performing media planning teams setting strategic direction and fostering a collaborative innovative environment.
• Integrated Media Expertise: Advanced understanding of all media channels (digital including social and traditional) full-funnel media capability and a strong knowledge of marketing/media mix modelling.
• Multi-Market Planning Leadership: Extensive experience in developing and executing effective multi-market media campaigns partnerships with a deep understanding of the international media landscape.
• Innovation & AI Acumen: A passion for innovation and a practical understanding of how to leverage emerging technologies particularly AI to drive strategic advantage and operational efficiency.
• Strategic Communication: Outstanding communication presentation and interpersonal skills with the ability to construct a compelling narrative from data and influence stakeholders at all levels across all markets.
• Collaboration: A natural and proactive collaborator adept at working seamlessly with creative strategy and data teams to deliver fully integrated solutions across all markets.

*Candidates with prior experience with HNWI/watch/jewellery fashion experience with a Luxury sensibility (i.e. Agility Luxury market/media knowledge) are highly desired.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary investing in our employees to inspire transformational creativity. We also Lead Optimistically passionately believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at the forefront of marketing and advertising.

We Create an Open environment built on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events highlighting team wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when were together fostering creativity collaboration and connection in this open and supportive environment. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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While we appreciate all applications received only those candidates selected for an interview will be contacted.

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