Associate Marketing Manager
Hoboken, NJ - USA
Job Summary
Job Description:
We believe in bold ideas diverse perspectives and the drive to transform knowledge into impact. Here your curiosity fuels progress your voice shapes innovation and your ambition helps redefine whats possible within science and learning. We are a culture that obsesses over impact challenges and drives whats next to power infinite possibilities for our customers colleagues and society at large.
About the Role:
Key Responsibilities & Duties:
Marketing Strategy & Execution
- Manage marketing campaigns and programs for a portfolio of physical sciences journals tailoring plans to specific subject areas researcher communities and market needs.
- Develop and execute integrated marketing campaigns in partnership with senior team members to drive submission growth readership and journal awareness.
- Track data for initiatives and adapt plans according to results
Content Development & Communication
- Lead creation of marketing assetsincluding web content email campaigns author resources promotional materials and conference collateral.
- Craft targeted communications for authors reviewers editors and the broader research community.
Cross-Functional Collaboration
- Partner closely with editorial and wider marketing teams to align marketing initiatives with journal development priorities special issues new launches & regional opportunities
- Coordinate gotomarket efforts for new journal initiatives and subjectarea promotions.
- Work with campaigns subject marketers and regional marketing teams to ensure cohesive global execution and message alignment.
Performance & Operations
- Track and analyze campaign performance author engagement metrics and marketing ROI; synthesize insights into recommendations for continuous improvement. - Manage vendor relationships and coordinate external agencies supporting journal marketing activities.
- Support budget management tracking and reporting for assigned journals and initiatives.
- Contribute to the ongoing enhancement of marketing processes tools and best practices.
Required Qualifications -
Qualification in Marketing Communications Publishing Business or related field.
- 3 years of experience in marketing preferably within academic publishing scholarly communication or a related scientific/technical field.
- Strong project management skills with the ability to prioritize across multiple journals and deadlines.
- Excellent written and verbal communication skills with an ability to translate technical subject matter into compelling messaging.
- Proficiency with marketing platforms analytics tools and research methodologies. - Experience analyzing and reporting on campaign performance and audience insights.
- Creative thinker with a datainformed approach to marketing optimization.
- Collaborative mindset with experience working across editorial sales product or similar teams.
- Experience managing vendors and supporting marketing budget activities.
- Strong attention to detail and ability to manage complex initiatives across multiple stakeholders.
- Understanding of the author journey publishing lifecycle and broader academic research ecosystem preferred.
We power infinite possibilities.
For more than 200 years weve transformed knowledge into discoveries that shape the world. Today our global team of innovators creators and experts is driving whats next in science education and publishingcreating impact that reaches everywhere.
Were not just observers of progress. Were the ones accelerating scientific breakthroughs advancing learning and sparking innovation that redefines entire fields and improves lives.
Here your talent matters. Your ideas have room to grow. And your work creates breakthroughs that can change everything.
Wiley is an equal opportunity/affirmative action employer. We evaluate all qualified applicants and treat all qualified applicants and employees without regard to race color religion sex sexual orientation gender identity or expression national origin disability protected veteran status genetic information or based on any individuals status in any group or class protected by applicable federal state or local laws. Wiley is also committed to providing reasonable accommodation to applicants and employees with disabilities. Applicants who require accommodation to participate in the job application process may contact for assistance.
We are proud that our workplace promotes continual learning and internal mobility. Our values support courageous teammates needle movers and learning champions all while striving to support the health and well-being of all employees. We offer meeting-free Friday afternoons allowing more time for heads down work and professional development and through a robust body of employee programing we facilitate a wide range of opportunities to foster community learn and grow.
We are committed to fair transparent pay and we strive to provide competitive compensation in addition to a comprehensive benefits package. The range below represents Wileys good faith and reasonable estimate of the base pay for this role at the time of posting roles either in the United Kingdom Canada or USA. It is anticipated that most qualified candidates will fall within the range however the ultimate salary offered for this role may be higher or lower and will be set based on a variety of non-discriminatory factors including but not limited to geographic location skills and competencies.
When applying please attach your resume/CV to be considered.
Salary Range:
70400 USD to 98533 USD#LI-CW1Job Posting Title:
Associate Marketing ManagerLocation:
Hoboken (HQ) NJ USARequired Experience:
Manager