Manager, Media Optimization

WPP Media

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profile Job Location:

Chicago, IL - USA

profile Monthly Salary: $ 60000 - 140000
Posted on: 9 days ago
Vacancies: 1 Vacancy

Job Summary

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

For more information visit .

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit .

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • LeadOptimistically by Championing Growth and Development to Mobilize the Enterprise.


Role Summary & Impact

The Manager will beaccountablefor executing programmatic media plans usingindustry-leadingmedia technology platforms. Within this roleyoull take ownership of your clients programmatic implementation andday-to-dayexecution.Media OptimizationManagers are typically responsible for overseeing the training and day-to-day workload of 1-6junior team members.


Skills and Experience

  • Overseeall aspects of campaignmanagementincludingcampaign and creative setupQAbudgetallocation tracking and taggingproactive performance checks optimizations pacing and profitability updates.
  • Support Agency Solutionto develop client campaign objectives into programmatic activation strategies including defining and building target audiences and sourcing relevant inventory opportunities.
  • Responsible for onboarding new Senior Associates and AssociatescreatingSelf-explanatory training materialandorganizing hands-ontraining.
  • Develop strong working relationshipswith members of the broader digital account teams includingaccount service investmentandanalytics.
  • Collaborate with agency teams and publishers to source evaluateand implement deals that provide our clients withhigh-qualityinventoryopportunities.
  • Create and enforce workflow processes todrive campaignsuccess.
  • Manageand develop the career path ofjuniormembers.
  • Identify opportunitiesthrough analyticsto improve performance within and acrosscampaigns.
  • Keep key stakeholders including clients and account teams updated on campaign and account level performance via regular and ad-hoc reporting and statusmeetings.
  • Contribute to the development of best practices to improve the quality or efficiency of work within an account or broader agency programmaticteam.

  • 2 Years of relevant career experience with 1 years experiencemanaging programmatic campaigns at an agency DSPor Ad Network strongly preferred.
  • Familiarity with key programmatic and digital platforms especiallyDSPs(360 TTD)andad servers (DCM SizmekAdForm).
  • Knowledge of HTML XML andJavaScriptin an advertising context.
  • Other Programmatic functions Paid Search Paid Social Ad Operations Digital Analytics or Digital Planningor client-side roles supporting a direct response or e-commerce brand may also be considered forhighlyqualified candidates.
  • Some degree of past management or supervisory experience is stronglypreferred.
  • Understanding and familiaritywithkey industry concepts and trends.
  • Advanced Excel User (Pivot Tables Joining Data Sets Complex Formulas etc.).
  • Experience with otherdatabases visualization toolsor coding languages is aplus.
  • Excellent verbal and written skills.
  • Exceptional organizational skills andadetail-oriented mindset.
  • Strong presentation skills and comfortinpresenting to seniorstakeholders.
  • Strong analytical abilities and quantitative skills.
  • Ability to prioritize taskseffectively.
  • Experience inGoogle AnalyticsSQL Big Query and Python would be a plus but is not required.


Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

WPP Media is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media please send an e-mail to GroupM Leave Administration at or call and let us know the nature of your request and your contact information.

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for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors including location business needs level of responsibility experience and qualifications. We offer a competitive benefits package go to for more details.

US Pay Range

$60000 - $140000 USD

Please read our Privacy Noticefor more information on how we process the information you provide.


Required Experience:

Manager

About WPP MediaWPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transfor...
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GroupM is the world’s leading media investment company. We make advertising work better for people.

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