Sr. Journey Manager, Lifecycle Marketing
Santa Clara County, CA - USA
Job Summary
Were in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here you lead with innovative thinking grow along with us and join the smartest team in the industry.
This type of workwork that changes the worldis what the tech industry was founded on. So if youre ready to seize the endless opportunities and leave your mark come join us.
THE ROLE
As a Journey Manager you will be the architect of high-impact buyer experiences transforming complex campaign strategies into seamless cross-channel micro-journeys. Sitting within Growth Marketing youll bridge the gap between strategy and execution to ensure our messaging resonates from awareness to sale. Youll collaborate with Campaign Channel and Marketing Operations teams to accelerate pipeline and improve stage progression across the global Everpure close partnership with Marketing Operationswho own audience architecture segmentation and system executionyou will define the journey logic sequencing and experience design that bring these programs to life. Your mission is to ensure every prospect interaction is sequenced measurable and optimized for maximum impact.
WHAT YOULL DO
- Design Journey Frameworks: Define and evolve macro-journey frameworks for Everpures priority buying groups outlining lifecycle stages engagement objectives and progression pathways from awareness through sales engagement.
- Architect Cross-Channel Experiences: Architect Cross-Channel Experiences: Design and activate micro-journeys that synchronize Paid Media Email Web Field Marketing and SDRs into a single cohesive buyer experience. Own the experience layer of the journey including sequencing messaging alignment channel roles and handoffs that drive deeper engagement.
- Drive Pipeline Velocity: Define precise entry/exit criteria and next-best-action logic to ensure prospects move efficiently through the funnel directly impacting global pipeline growth.
- Orchestrate Global Activations: Lead cross-functional kickoffs to align diverse teams on execution timing and responsibilities ensuring consistent messaging across all Everpure priority buying groups.
- Optimize Journey Performance: Partner with Analytics to monitor journey health and funnel velocity using data-driven insights to refine channel mix and messaging sequencing.
- Govern Journey Integrity: Establish and reinforce global standards for journey design managing interdependencies to minimize buyer fatigue and maximize the scalability of the Journey Center of Excellence.
- Location: We are primarily an in-office environment and therefore you will be expected to work from the Santa Clara office in compliance with Everpures policies unless you are on PTO or work travel or other approved leave.
WHAT YOU BRING
- Strategic Marketing Expertise: Deep experience in B2B demand generation campaign design or marketing automation with a proven ability to translate high-level business goals into structured execution plans.
- Technical Proficiency: Advanced hands-on experience with Marketo and Salesforce alongside a strong understanding of how to leverage tools like 6sense Drift and Outreach to orchestrate multi-touch journeys.
- Analytical Rigor: A data-first mindset with the ability to interpret complex lifecycle metrics and communicate actionable insights to stakeholders across the organization.
- Collaborative Leadership: Exceptional communication skills with the ability to influence cross-functional teams and champion journey-based thinking in a fast-paced global environment.
#LI-ONSITE
#LI-KT1
Salary ranges are determined based on role level and location. For positions open to candidates in multiple geographical locations the base salary range is reflective of the labor market across the applicable locations.
This role may be eligible for incentive pay and/or equity.
There is no application deadline and we accept applications on an ongoing basis until the job is filled.
The annual base salary range is:
$168000 - $252000 USD
WHAT YOU CAN EXPECT FROM US:
- Innovation: We celebrate those who think critically like a challenge and aspire to be trailblazers.
- Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortunes Best Workplaces in Technology Fortunes Best Workplaces in the Bay Area and certified as a Great Place to Work!
- Team: We build each other up and set aside ego for the greater good.
And because we understand the value of bringing your full and best self to work we offer a variety of perks to manage a healthy balance including flexible time off wellness resources and company-sponsored team events. Check out for more information.
ACCOMMODATIONS AND ACCESSIBILITY:
Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this contact us at if youre invited to an interview.
OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:
Were forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isnt just accepted but embraced. Thats why we are committed to fostering the growth and development of every person cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.
Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race religion color national origin sex (including pregnancy childbirth or related medical conditions) sexual orientation gender gender identity gender expression transgender status sexual stereotypes age status as a protected veteran status as an individual with a disability or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.
Join us and bring your best.
Bring your bold.
Pure and simple.
Required Experience:
Manager
About Company
Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expan ... View more