B2B Sales Account Executive
Lawrence, KS - USA
Job Summary
Title: Sales Account Executive
Department: Sales
Reports To: Director of Sales
Supervisory Position: No
FLSA Status: Exempt
Employment Type: Full-Time
Location: Hybrid/Lawrence MA
Salary: $100000-$120000 per year w/competitive on-target earnings opportunity.
Babilou Family US is part of the global Babilou Family network and brings a local community-focused approach to early childhood education through our Little Sprouts Building Blocks and Heartworks schools. We are looking for a proactive and collaborative team member who will support our mission and contribute meaningfully to this role. As a Sales Account Executive you will drive new business growth by developing and closing B2B partnerships for onsite near-site and employer-sponsored early education programs. You will own the full sales cycle from prospecting through contract execution building relationships with corporate partners real estate developers municipalities and community organizations to expand access to high-quality early childhood education.
Our work is guided by our educational approach Sustainable Education which bridges research and daily practice to help children thrive and lay the foundation for lifelong learning. Were in what we like to call the science of children. Everything we do is rooted in research about how young minds growhow they learn connect and build the skills that last a lifetime. We also lead our HONOR values: Humility Open-Mindedness Nurture Ownership and Recognition. This guiding framework fosters an environment where educators children families and partners feel valued empowered and inspired to grow.
What We Will Achieve Together:
- Revenue Growth. Drive new B2B revenue through onsite near-site and employer-sponsored childcare partnerships achieving annual signed contract value targets that contribute directly to organizational expansion goals.
- Partner of Choice. Build and maintain trusted relationships with corporate decision-makers HR leaders real estate partners and community stakeholders positioning Babilou Family as the premier early education partner of choice.
- Pipeline Excellence. Develop and maintain a robust qualified sales pipeline through disciplined prospecting RFP responses and strategic deal progression to ensure consistent revenue growth.
- Strategic Execution. Navigate complex multi-stakeholder sales cycles with precision managing proposals site evaluations contract negotiations and cross-functional coordination from initial outreach through signed agreement.
What youll do:
- Identify prospect and develop new B2B sales opportunities with a primary focus on onsite and near-site employer-sponsored childcare programs as well as broader partnership models including standalone center partnerships and community-based initiatives.
- Own and manage the full B2B sales cycle from lead generation and initial outreach through proposal development contract negotiation and deal closure with corporate employers developers and municipal partners.
- Build and nurture a qualified sales pipeline through proactive outreach networking industry events cold calling and strategic relationship development with key decision-makers including HR leaders benefits managers real estate developers and community planners.
- Conduct site assessments needs analyses and feasibility evaluations for prospective onsite and near-site childcare center locations in collaboration with operations and development teams.
- Prepare and deliver compelling sales presentations proposals and RFP responses tailored to the specific needs of each prospective partner clearly articulating the value proposition of Babilou Familys early education programs.
- Collaborate cross-functionally with operations marketing finance and center leadership teams to develop customized partnership solutions that align with both client needs and organizational capabilities.
- Track and manage all sales activity pipeline progression and deal status within the company CRM system maintaining accurate and up-to-date records of contacts opportunities and forecasts.
- Develop and maintain deep knowledge of the early education industry competitive landscape regulatory environment and employer-sponsored childcare trends to position Babilou Family as a thought leader in the market.
- Represent Babilou Family at industry conferences trade shows networking events and community engagements to build brand awareness and generate new business leads.
- Provide regular reporting on pipeline health deal progression revenue forecasts and market intelligence to the Director of Sales contributing to strategic planning and goal setting.
- Support the transition of closed deals to operational teams ensuring a smooth handoff and continued client satisfaction through the implementation phase.
- Other job-related duties or tasks as assigned.
Required & Preferred Qualifications:
- Bachelors degree in Business Marketing Communications or a related field (Required)
- 5 years of B2B sales experience with a proven track record of meeting or exceeding revenue targets preferably in education childcare real estate or professional services (Required)
- Demonstrated experience managing complex consultative sales cycles with multiple stakeholders and long lead times (Required)
- Experience in the early education childcare or education services industry (Preferred)
- Proficiency with CRM platforms (Salesforce HubSpot or equivalent) and Microsoft Office Suite (Required)
- Exceptional written and verbal communication skills with the ability to craft persuasive proposals and deliver compelling presentations to C-suite and senior-level audiences (Required)
- Valid drivers license and willingness to travel regionally for client meetings and site visits (Required)
- Existing network of contacts in corporate HR benefits real estate development or municipal government (Preferred)
Work Environment & Physical Requirements:
- This is a field-based sales role with the following expectations:
- Ability to transport sales materials and presentation equipment as needed.
- Extended periods of computer and desk work for CRM management proposal development and virtual meetings combined with on-site client visits and facility tours.
- Conduct site visits at active childcare centers and prospective locations where children families and staff are present.
- Travel regionally up to 50% of the time for client meetings site assessments and prospecting
- Travel nationally up to 25% of the time for conferences trade shows and strategic partner meetings
- Travel internationally on occasion for company events or global partner coordination
Benefits:
- Health benefits are available upon start date.
- Free Subscription to First Stop Health; receive ongoing care from doctors and prescribers through easy telehealth services.
- Up to 75% discount on your childs tuition (Option for the initial $5000 of tuition to be taken out of your paycheck before taxes through payroll deductions.)
- Comprehensive benefits package including health dental vision and pet insurance.
- 401k with company match.
- Tuition reimbursement.
- Career advancement and coaching.
- Additional Paid Time off and Holidays.
- Referral Program.
- #LI-HYBRID
$100000 - $120000 a year
Were Growing! Babilou Family US is a subsidiary of Babilou Family a global network of 1200 early education and child care centers operating as Little Sprouts LLC Building Blocks Early Learning Centers and Heartworks Early Education. We provide award-winning early education and child care across 41 New England schools. Through the experience and talents of over 1000 early education professionals and in partnership with nearly 4500 families we are on a meaningful journey to create optimal learning spaces where children ages 0-5 can learn grow and thrive.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
IC
About Company
Little Sprouts is not just a day care. We're an award-winning network of early education and child care schools in New England.