Director, Digital Investment

WPP Media

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profile Job Location:

Toronto - Canada

profile Monthly Salary: $ 110000 - 160000
Posted on: 4 days ago
Vacancies: 1 Vacancy

Job Summary

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

For more information visit .

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit .

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

  • BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.
  • Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.
  • LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology built for people & algorithms built around diverse schools of thought built to test & learn at scale and crucially built to evolve.

Accountabilities

Full accountability for every aspect of Universals broadcast digital and OOH activations including platform strategy tactical plans specs and deadlines in-platform campaign execution benchmarking and insights

  • Oversee budget allocation and management for broadcast digital and OOH
  • Collaborate with Planning Director to ensure strategy addresses tactical best practices market considerations and achievable budget allocations

Spearhead broadcast digital and OOH excellence and identify areas of growth

  • Work with media partners to bring forward first-to-market ideas
  • Work with media partners to coordinate QBRs/HBRs
  • Provide guidance on strategic media optimizations and investment strategy

Ensure efficient time management across the team

  • Responsible for investment team meeting Universal deliverable deadlines and planned campaign launch dates
  • Oversee team performance quality control and adherence to best practices

Identify risk areas and implement solutions

  • Minimize executional errors including timely launches campaign pacing and spending of campaign budgets

Aid Group Planning Director in creating learning agendas for Universal

  • Work with analytics to gauge campaign performance and KPIs to determine the extent to which the objectives and strategies were met

Proactively keep abreast of industry trends share knowledge with Universal and ensure internal team follows the guidelines


Relationships & Communication

  • Maintain a strong relationship with clients through a demonstration of industry and Universals business knowledge
  • Voice a strong POV based on Universals objectives media knowledge & communication goals
  • Steward relationships with media partners and seek opportunities of business growth through fostering partners deeper understanding of Universals business priorities
  • Forge a strong connection with the senior practice leads within the EssenceMediacom US teams
  • Collaborate with WPP trading & investment teams to deliver innovative efficient media solutions and best practices to Universal

Team

  • Serve as a role model through example and support development of the team
  • Manage and mentor team ensuring all team members are delegated work appropriately
  • Backup Investment Manager during periods of personal time off/open roles
  • Collaborate with Planning and Activation Directors to build holistic strategies and plans
  • Ensure consistency between investment pods and keep track of all historical optimizations for future teams succession and knowledge share out
  • Manage the day to day workload of Manager Planner/Buyers and Assistants
  • Provide constructive feedback to team members in a timely manner

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.


WPP Media is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media please send an e-mail to WPP Media Leave Administration ator call and let us know the nature of your request and your contact information.

Please read our Privacy Notice ( for more information on how we process the information you provide.

While we appreciate all applications received only those candidates selected for an interview will be contacted.

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors including location business needs level of responsibility experience and qualifications.

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$110000 - $160000 CAD

Please read our Privacy Noticefor more information on how we process the information you provide.


Required Experience:

Director

About WPP MediaWPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transfor...
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