Senior Manager, Content Strategy & Operations

Job Description:

Were hiring a senior content leader who can build and run a high-performing revenue-aligned content engine. This role sits at the intersection of strategy execution and operational rigor. Youll own our editorial vision and ensure content directly supports demand generation product marketing and sales priorities. Youll manage a Content Marketing Manager and a Copywriter while building the systems workflows and KPIs that keep production on track.

This is a player-coach role: strategic enough to shape narrative hands-on enough to ensure every asset ships on time and drives impact.

What Youll Own

Content Strategy & Narrative

• Develop and evolve the companys content strategy aligned to GTM priorities

• Translate product positioning into compelling thought leadership and campaign content

• Build quarterly editorial roadmaps tied to revenue initiatives and ABM programs

• Ensure consistency of voice and messaging across channels

• Leverage the use of AI tools to improve efficiency without compromising on quality (e.g. Jasper)

Editorial Operations & Project Management

• Build and manage the end-to-end content production workflow (brief draft review channel alignment publish distribute)

• Own editorial calendar and capacity planning

• Establish SLAs across Marketing Product Marketing and Sales

• Implement project management rigor (Asana etc.)

• Manage external freelancers and agencies as needed

Team Leadership

• Lead and develop a Content Marketing Manager and Copywriter

• Provide clear briefs feedback and performance direction

• Elevate quality speed and accountability across the team

Measurement & Optimization

• Define KPIs for content performance (engagement influenced pipeline conversion)

• Partner with Demand Gen to track MQL SQL contribution

• Report on impact and continuously optimize based on performance data

Why This Role Is Unique

Youll have real ownership. This isnt a content strategist role buried inside brand marketing. Youll directly shape how our company shows up in market and how content drives measurable business outcomes.

What Were Looking For

• 8 years in B2B content marketing (SaaS adtech fintech or similar preferred)

• Experience managing at least 12 direct reports

• High operational discipline deadlines matter

• Proven ability to tie content programs to pipeline and revenue outcomes

• Strong editorial judgment and writing instincts

• Demonstrated success building repeatable production workflows

• Comfortable operating in a fast-paced high-accountability environment

• Experience using project management programs and AI content tools (e.g. Asana Monday Jasper etc.)

You Might Be a Fit If You:

• Think in systems not just stories

• Can zoom out to shape narrative and zoom in to fix a headline

• Are equally comfortable in a content brainstorm and a KPI dashboard

• Value clarity ownership and execution

IAS Pay Transparency:

The annualized base salary ranges for the primary location and any additional locations are listed below. Our pay ranges are based on the work location. As part of IAS compensation package we offer a comprehensive benefits package that includes paid time off health insurance (medical dental vision) as well as PPO HSA and FSA options and 401k with employer matching contributions. All full-time employee roles include competitive compensation and are eligible for an annual bonus and/or other incentive plans. Each candidates compensation package is based on multiple factors but not limited to geography experience skills job duties and business need.

Primary Location:

Primary Location Base Pay Range:

About Integral Ad Science:

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industrys most actionable data to drive superior results for the worlds largest advertisers publishers and media platforms. IASs software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information visit .

Equal Opportunity Employer:

IAS is an equal opportunity employer committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race color nationality gender gender identity or expression sexual orientation religion disability or age. We strongly encourage women people of color members of the LGBTQIA community people with disabilities and veterans to apply.

California Applicant Pre-Collection Notice:

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Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles. If you are interested in becoming an IAS recruiting partner please send an email introducing your company to We will get back to you if theres interest in a partnership.