EMEA Influencer Lead Director

EMEA Influencer Lead / Director

About VaynerMedia
We are VaynerMedia a contemporary global creative and media agency built for the now. Born in social weve evolved into a full-service offering driven by a passion for big ideas that connect and create meaningful change for our clients businesses.

Independently owned and founded in 2009 we have offices in London Amsterdam New York Los Angeles Singapore Tokyo Sydney Bangkok Kuala Lumpur and Mexico City. Our work has been recognized by Cannes Lions the Clios D&AD and The Webby Awards among others.

Culture is at the core of everything we do and empathy is how we build it. VaynerMedia EMEA brings together a world-class mix of diverse backgrounds collaborating to deliver innovative creative and strategic solutions centered around the one advantage that stands the test of time: people.

Every day we help some of the worlds biggest brands operate at the intersection of attention and EMEA our team of 250 supports multiple brands across the region.

The Pitch
Welcome to VaynerMedias Creator & Culture Services team.

Marketing moves fast but culture moves faster. Were the team that ensures brands keep up. We deliver bespoke solutions designed to maximise creator and cultural opportunities that matter most to todays consumers.

The Influencer Director will lead the day-to-day operations of the influencer team across EMEA focusing on planning and executing best-in-class influencer campaigns as part of our globally integrated Creator & Culture Services offering.

What Youll Do
As the Influencer Director you will be the primary point of contact in EMEA for all influencer-related programmes within the agency. You will oversee the full lifecycle of influencer campaigns from strategy and execution to measurement and reporting.

You are constantly seeking ways to improve processes and outcomes with a strong drive to stay ahead of industry trends and developments.

You are a confident communicator and a credible spokesperson for the agency comfortable leading thought leadership initiatives and representing VaynerMedia at events.

You will collaborate closely with our talent relations and centralised sourcing teams to secure key creators while also leveraging and growing your own network of talent.

Given the cross-functional nature of influencer work strong communication and operational skills are essential. You will work across multiple client teams disciplines and markets.

This role reports to the VP Consulting (EMEA) with a dotted line to the SVP Creator & Culture Services (New York). You will play a key role in shaping and scaling our influencer offering across EMEA so experience working across multiple markets is essential.

Key Responsibilities

• Partner with global leadership to define the strategy for Creator and Influencer services across EMEA
• Build and scale our External Creator (C) capabilities ensuring sustainable and effective processes across markets and categories
• Develop our Influencer (I) point of view and capabilities identifying clear value for clients based on our unique access and digital expertise
• Oversee the quality of work across all services maintaining high standards of delivery
• Collaborate with cross-functional leaders to integrate CAIT services into core creative media and strategy offerings
• Manage and grow a team delivering creator and influencer services across a diverse EMEA client portfolio
• Partner with recruitment to identify and onboard the right talent based on business needs
• Work with centralised resourcing to ensure balanced workloads across the team
• Lead proposal development and scoping for CAIT services both standalone and integrated
• Act as a strategic partner to clients clearly articulating how our services meet their business objectives
• Support campaign execution when required based on priority and team capacity

Experience

• 8 years experience in creator influencer or talent services
• Proven track record managing creator-led campaigns
• Experience leading and developing teams
• Strong experience creating and delivering compelling client-facing materials

Heres how We Support You

We regularly review our benefits and are committed to providing a comprehensive programme for our people.

• Unlimited Holiday 1 Day Birthday Leave
• Perkbox (online discount platform with 250 perks available)
• Journey EAP - proactive and crisis support with life concierge services
• Enhanced Parental Leave
• Unlimited Coaching sessions which can be private and team class sessions
• Cycle to work scheme
• Employee Assistance Program (Financial Mental and Physical Wellbeing)
• Cash Plan with Medicash - Level 1 cover option to add partner 4 children can be added for free
• Virtual GP Skinvision 24/7 Health and Stress Helplines Discounted Gym Medicash Extras
• Life Assurance
• Income Protection
• Group Personal Pension

What you SHOULD KNOW about VaynerMedia

Think lab and not agency. We get excited about solving business problems not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. Were willing to break rules try new things and test hypotheses if it means better understanding our craft. Its fun!

We believe 100% that brands can be built on digital platforms and part of our model is built bottom up flipping the traditional advertising model and process on its head. We dont play to agency/industry norms and our culture and energy reflects that.

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that and the opportunity to collaborate with the talented and enthusiastic crew work with big brands excites you as it does us. We cant wait to meet you.

VaynerMedia is an Equal Opportunity Employer. This means that VaynerMedia provides equal employment opportunities to all staff members and job applicants without regard to gender pregnancy marital or civil partnership status gender reassignment race disability sexual orientation religious belief part time or fixed term employment age or any other legally protected class.

Candidates must be authorised to work in the U.K.